Remote Head of Customer & Solutions Marketing

BairesDev; Venezuela; Remote; VES 105,727,000 - 158,590,000; Full time

Benefits offered by this job

100% remote work

Competitive USD compensation

Hardware and software setup for home

Job summary

BairesDev in Venezuela is seeking a visionary Head of Customer and Solutions Marketing to build and lead a new customer marketing area from scratch. You will report to the CMO and transform our client base and sales collateral into a scalable growth engine.

You will hire and mentor a small team across three functions, define strategy, and collaborate with Sales, Client Engagement, Delivery, and Marketing from day one. This is a hands-on leadership role with global impact.

Qualifications

• 8+ years of overall B2B marketing experience, including 4+ years in a leadership role.
• 3+ years of hands-on experience as a Product Marketing Manager or Director, owning positioning, messaging, and launches at a B2B company.
• Bachelor's degree in Marketing, Business, Communications, Economics, or Engineering.
• Experience in customer marketing, including upsell/cross-sell campaigns, client case studies and references, client events and webinars, and ABM to existing accounts.
• Proficiency in copy management, including briefing, editing, and quality control of B2B copy, and managing writers.

Responsibilities

• Own product marketing hands-on, defining positioning and messaging for go-to-market plans for our service lines and new offerings, and maintaining competitive intelligence on competitors.
• Lead the Sales Collateral and Copywriting teams, setting the positioning and messaging frameworks briefing and quality standards, and delivering pitch decks, case studies, one-pagers, and proposals that Sales measurably uses.
• Lead Customer Marketing and Events, building upsell and cross-sell campaigns, executive events, client references, and advocacy programs with revenue targets agreed with Sales and Client Engagement.
• Build the new area by hiring, defining KPIs such as collateral adoption by Sales, influenced pipeline, and revenue from existing accounts, and reporting results to the CMO and executive team.
• Partner with Sales leadership to identify win-rate gaps by segment and close them through messaging, collateral, and enablement.

Skills

B2B marketing

Leadership

Product marketing

Copy management

Education

Bachelor's degree in Marketing/Business/Communications/Economics/Engineering

Job description

BairesDev in Venezuela is seeking a visionary Head of Customer and Solutions Marketing to build and lead a new customer marketing area from scratch. You will report to the CMO and transform our client base and sales collateral into a scalable growth engine.

You will hire and mentor a small team across three functions, define strategy, and collaborate with Sales, Client Engagement, Delivery, and Marketing from day one. This is a hands-on leadership role with global impact.