YouTube Creator Marketing Manager — B2B SaaS & AI

Creator Match; Oregon; Hybrid; USD 100,000 - 180,000; Full time

Job summary

Creator Match is seeking a Creator Marketing Manager, YouTube Specialist to lead creator-side strategy, talent selection, negotiations, and execution across YouTube campaigns for B2B, SaaS, AI, and tech brands. You will identify valuable partnerships, negotiate competitive rates, and oversee sponsored content from sourcing through publication.

The role collaborates with the Account Manager and Creator Associate to drive client success, while owning creator strategy, relationships, and outcomes.

Qualifications

• Experience in creator marketing or influencer partnerships.
• Hands-on sourcing, negotiating, and managing long-form YouTube sponsorships.
• Strong judgment on sponsorship formats, production workflows, and budgets.

Responsibilities

• Own creator strategy and negotiations from sourcing to execution.
• Oversee creator-side execution, production milestones, and quality review.
• Coach junior team members and coordinate with cross-functional teams.

Skills

Creator marketing

Influencer partnerships

Talent management

Sponsorship strategy

Tools

YouTube Analytics/Studio

Job description

Creator Match is seeking a Creator Marketing Manager, YouTube Specialist to lead creator-side strategy, talent selection, negotiations, and execution across YouTube campaigns for B2B, SaaS, AI, and tech brands. You will identify valuable partnerships, negotiate competitive rates, and oversee sponsored content from sourcing through publication.

The role collaborates with the Account Manager and Creator Associate to drive client success, while owning creator strategy, relationships, and outcomes.