Workplace Solutions, Marketing Technology Lead

JPMorgan Chase; New York (NY); On-site; USD 171,000 - 260,000; Full time

Job summary

Join a leading financial institution as a Marketing Technology Lead, where you'll shape the strategy and execution of our marketing technology ecosystem. This pivotal role includes managing pivotal marketing tools, collaborating across departments, and ensuring compliance with industry standards. Ideal candidates possess deep expertise in martech, strong leadership skills, and a proven ability to drive results in a dynamic environment.

Benefits

Comprehensive health care coverage

On-site health and wellness centers

Retirement savings plan

Tuition reimbursement

Mental health support

Financial coaching

Qualifications

• 7+ years of experience in marketing technology, with at least 3+ in product ownership.
• Proven success in B2C or multiline business environments.
• Strong technical background in marketing technologies and data privacy practices.

Responsibilities

• Drive the strategic direction and performance of the martech stack.
• Lead implementation and optimization of marketing tools.
• Define and track KPIs for marketing tool performance.

Skills

Leadership

Communication

Project Management

Analytical Skills

Education

Degree in Marketing, Computer Science, Information Systems or related field

Tools

CDPs

Marketing Automation Platforms

CRMs

Analytics Tools

Consent Management Tools

Job description

JP Morgan Workplace Solutions is a global leader in equity compensation management, offering a premier cloud-based platform for administering equity plans for public and private companies. Serving over 1,800 corporate clients, from start-ups to multinational corporations, we manage nearly $300 billion in assets for over 1 million employee participants worldwide. We are a dedicated global team of over 1,000+ professionals at the forefront of transforming equity compensation worldwide.

As the Marketing Technology Lead, you will help to drive the strategy, roadmap, and execution of our martech stack . In this pivotal role, you will orchestrate and drive the evolution of the martech ecosystem, aligning technical capabilities with marketing, data, compliance, and customer experience goals. Your efforts will be crucial in scaling our cross-sell marketing capabilities for wealth management services and other firm offerings across multiple platforms, business lines, customer segments, and regions.

**Job Responsibilities:**

**Product ownership and strategy**

+ Drive the strategic direction, roadmap and performance of the martech stack, including core platforms such as CDP, CRM, marketing automation, campaign orchestration, and analytics tools.

+ Advocate for scalable, personalized cross-sell campaigns, ensuring that the martech stack supports interoperability across platforms, business units and segments.

+ Translate business and marketing objectives into actionable product requirements and martech solutions that enable targeting, testing, and optimizations at scale.

+ Maintain awareness of emerging marketing technologies and industry trends to ensure the martech stack remains cutting-edge and competitive.

**Implementation and optimization**

+ Lead implementation and integration of tooling, partnering with Product, Engineering and vendors.

+ Optimize platform configurations and data flows to ensure maximum campaign performance, reliability, and operational efficiency.

+ Collaborate with Data, IT, and Engineering to operationalize marketing data pipelines, ensuring clean, reliable and privacy-compliant data.

**Governance and compliance**

+ Embed governance policies defined by Legal, Compliance and Privacy teams into the martech stack configuration, including consent management, data residency, and PII access controls.

+ Ensure martech tools and associated processes are aligned with regulatory requirements such as GDPR, CCPA, and internal security standards.

+ Partner with Marketing on change management efforts related to the martech stack to ensure smooth transition of new technologies and processes.

**Stakeholder leadership**

+ Serve as the bridge between Marketing, Product, Technology, Data Analytics, Legal, Compliance and Privacy to ensure alignment across campaigns, systems and governance.

+ Partner with Marketing team to help them effectively use the stack as capabilities change and/or enhance.

**Measurement and performance**

+ Define and track KPIs for tools performance. Partner with Marketing to align on and measure campaign effectiveness, audience growth and multi-product adoption.

+ Lead vendor selection, contract negotiations and platform performance reviews in partnership with Procurement and Tech.

**Required Qualifications, Capabilities and Skills:**

+ 7+ years of experience in marketing technology, with at least 3+ in a product ownership role within martech.

+ Proven success in B2C or multiline business environments, ideally in regulated industries (e.g., finance, insurance, healthcare).

+ Hands-on experience with tools such as CDPs, Marketing Automation Platforms, CRMs, CMS, Personalization Engines, analytics, and consent and tag management tools.

+ Degree in Marketing, Computer Science, Information Systems or related field.

+ Excellent leadership, communication, and collaboration skills.

+ Strong project management skills and the ability to manage multiple projects simultaneously.

+ Ability to translate business requirements into technical solutions with strong analytical skills and ability to interpret data.

+ Knowledge of data privacy and security best practices.

+ Strong technical background and understanding of marketing technologies, including data flows, APIs, identity resolution, and event-based architectures.

JPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

JPMorgan Chase & Co. is an Equal Opportunity Employer, including Disability/Veterans

**Base Pay/Salary**

New York,NY $171,000.00 - $260,000.00 / year