Women’s Wellness Brand Manager — DTC & Amazon Growth

Dr. Reddy's Laboratories; Princeton (NJ); On-site; USD 80,000 - 100,000; Full time

Benefits offered by this job

Comprehensive health care coverage

Retirement savings plan

Annual discretionary bonus

Job summary

A leading consumer health company in Princeton seeks a passionate Brand Manager for Women’s Wellness. The role focuses on building and executing brand strategies across DTC and Amazon channels, enhancing growth in women's wellness products. Candidates should possess a bachelor's degree in marketing with over 5 years of experience in brand management and DTC e-commerce. Strong analytical skills and the ability to collaborate effectively are crucial. This position offers competitive compensation and comprehensive benefits.

Qualifications

• 5+ years of brand management experience with consumer brands.
• Hands-on experience managing DTC e-commerce.
• Strong analytical and financial skills with P&L experience.

Responsibilities

• Own the long-term brand vision for women's wellness products.
• Lead full P&L ownership, optimizing revenue and market share.
• Create compelling brand stories that drive engagement.

Skills

Brand management

DTC e-commerce

Analytical skills

Project management

Collaboration

Education

Bachelor’s degree in Marketing or related field

MBA preferred

Job description

A leading consumer health company in Princeton seeks a passionate Brand Manager for Women’s Wellness. The role focuses on building and executing brand strategies across DTC and Amazon channels, enhancing growth in women's wellness products. Candidates should possess a bachelor's degree in marketing with over 5 years of experience in brand management and DTC e-commerce. Strong analytical skills and the ability to collaborate effectively are crucial. This position offers competitive compensation and comprehensive benefits.