VP Growth & Acquisition, Wellness DTC Brands — Remote

Morgan Mace; United States; On-site; USD 150,000 - 200,000; Full time

Job summary

Morgan Mace is seeking a Head/VP of Growth and Acquisition Marketing to lead DTC growth strategies for multiple health & wellness brands. This pivotal role involves full P&L ownership, scaling customer acquisition, and overseeing a high-performing growth team. Candidates must have a proven track record in DTC performance marketing with experience in significant media spend. The company offers a unique opportunity in a founder-led, fast-growing environment with substantial revenue and market potential.

Qualifications

• Proven experience in DTC growth or performance marketing at high-growth consumer brands.
• Track record of scaling paid media spend to $500K–$1M+ monthly.
• Strong understanding of Meta, Google, TikTok, and full-funnel growth.

Responsibilities

• Develop end-to-end DTC growth strategies across various channels.
• Manage P&L for customer acquisition and revenue growth.
• Expand the growth team to 8–12 members in 18–24 months.

Skills

DTC growth strategy

Paid social media marketing

P&L ownership

Media buying

Analytics

Email/SMS marketing

Job description

Morgan Mace is seeking a Head/VP of Growth and Acquisition Marketing to lead DTC growth strategies for multiple health & wellness brands. This pivotal role involves full P&L ownership, scaling customer acquisition, and overseeing a high-performing growth team. Candidates must have a proven track record in DTC performance marketing with experience in significant media spend. The company offers a unique opportunity in a founder-led, fast-growing environment with substantial revenue and market potential.