West Region Field Marketing Leader

Ahead; Phoenix (AZ); In loco; USD 115.000 - 125.000; Tempo pieno

Vantaggi offerti da questo lavoro

Medical Insurance

401(k)

Paid time off

Paid holidays

Parental leave

Descrizione del lavoro

AHEAD is seeking a Senior Field Marketing Manager to lead the development and execution of integrated field and regional marketing plans across the West Region, partnering with marketing, sales, and agencies to align strategy and measure outcomes.

You will coordinate regional campaigns, engage CxO-level audiences, manage ABM programs, events, and partner activations, while driving pipeline growth and reporting impact to leadership.

Competenze

• Proven experience developing and executing integrated, ROI-focused marketing and pipeline generation programs.
• Strong knowledge of ABM strategies and execution.
• Experience in both project management and event execution.
• Familiarity with marketing automation and CRM platforms (Marketo, Salesforce, Demandbase).
• Analytical mindset with a passion for using data to drive decisions and optimize performance.
• Excellent written and verbal communication skills.
• Strong organizational skills and ability to manage competing priorities.
• Willingness to travel up to 40% as needed.

Mansioni

• Develop and execute integrated field and regional marketing strategies for the West Region.
• Design executive engagement programs and high-touch events to deepen relationships with strategic customers and prospects.
• Lead regional demand generation and pipeline acceleration initiatives, aligned with corporate and field priorities.
• Partner with sales, product marketing, demand generation, and GTM teams for cross-functional alignment on messaging and audience targeting.
• Build and sustain strong relationships with GTM and technology partners for co-marketing and partner programs across the region.
• Drive ABM strategies focused on high-value accounts and tailored campaigns.
• Manage and analyze campaign performance, KPIs, and ROI, reporting impact to leadership.
• Ensure clear communication with regional sales on upcoming programs and assets.
• Collaborate with national and global teams to scale successful programs and participate in corporate campaigns.
• Lead high-touch regional events, customer roundtables, and partner activations; support national initiatives.
• Oversee the West Region marketing budget with an emphasis on high-impact resource use.
• Serve as a brand ambassador at industry events to strengthen presence in the West.

Conoscenze

ROI-focused marketing

ABM strategies

Event execution

Marketing automation

CRM platforms

Data-driven

Communication skills

Travel availability

Strumenti

Marketo

Salesforce

Demandbase

Descrizione del lavoro

AHEAD is seeking a Senior Field Marketing Manager to lead the development and execution of integrated field and regional marketing plans across the West Region, partnering with marketing, sales, and agencies to align strategy and measure outcomes.

You will coordinate regional campaigns, engage CxO-level audiences, manage ABM programs, events, and partner activations, while driving pipeline growth and reporting impact to leadership.