West Coast Stadium Growth & Partnerships Lead

SGL; California (MO); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Equipment provided (phone/laptop)

Training courses

Fun and team-oriented environment

Job summary

SGL seeks a driven Area Manager - West Coast US to expand our stadium business and strengthen our presence within the professional sports market. You will identify new opportunities, manage key accounts, and build long-term partnerships across stadiums, sports clubs, and facilities.

This role requires a strong sales mindset, the ability to travel extensively across the West Coast, and the talent to nurture relationships with decision-makers in the sports industry.

Qualifications

• Proven experience in sales, business development, or account management within a B2B or B2C environment.
• Strong commercial mindset with a track record of acquiring new business and growing existing accounts.
• Experience managing complex sales cycles and building long-term customer relationships.
• Strong communication, negotiation, and stakeholder management skills.
• Ability to open new doors and build a network within the sports industry or related markets.
• Self-starter with a proactive, driven, and result-oriented approach.
• Experience working with CRM systems, sales forecasting, and Microsoft Office, including Excel.
• Willingness to travel extensively across the West Coast USA and occasionally internationally.

Responsibilities

• Identify and acquire new business opportunities with stadiums, sports clubs, and sports facilities (NFL, MLB, MLS, Colleges (NCAA).
• Manage and grow existing accounts within the traditional stadium market.
• Build and maintain strong relationships with key stakeholders + decision makers in the sports industry.
• Manage sales cycles from initial contact to long-term partnerships.
• Drive upselling opportunities and increase customer value.
• Maintain accurate sales forecasts and CRM management.
• Collaborate with Area Managers, Service Engineers, and the international sales team.
• Travel across the West Coast to visit customers and prospects.

Skills

Sales experience

Business development

Account management

CRM experience

Negotiation

Stakeholder management

Excel

Travel willingness

Tools

CRM systems

Microsoft Office/Excel

Job description

SGL seeks a driven Area Manager - West Coast US to expand our stadium business and strengthen our presence within the professional sports market. You will identify new opportunities, manage key accounts, and build long-term partnerships across stadiums, sports clubs, and facilities.

This role requires a strong sales mindset, the ability to travel extensively across the West Coast, and the talent to nurture relationships with decision-makers in the sports industry.