Web Strategist & Content Architect

Belmont University

Belmont (AL)

On-site

USD 55,000 - 85,000

Full time

7 days ago
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Job summary

Belmont University is seeking a Web Specialist to support the production and implementation of web content that advances the university brand and mission, and to help drive enrollment and engagement. You will collaborate with University Marketing & Communications and campus partners to develop and maintain websites, emails, online ads, and other digital content.

The role emphasizes SEO, analytics, accessibility, and privacy compliance, with responsibilities across CMS management (WordPress

Qualifications

  • Two years of relevant professional experience; portfolio required.
  • Bachelor's degree in web design, marketing, communications or related field or equivalent experience.
  • Experience with HTML/CSS and email templates.
  • Experience with SEO and Google Search Console.
  • Experience with analytics tools: GA, GTM, Data Studio.
  • Familiarity with accessibility and privacy laws.

Responsibilities

  • Develop and maintain websites, emails, ads and other digital content.
  • Collaborate with campus partners to implement content strategies that align with branding.
  • Perform SEO audits and optimize content for findability.
  • Manage content within WordPress Multisite and related CMS/CRM systems.
  • Use analytics to measure and improve digital content performance.
  • Produce high-quality content on deadline in a fast-paced environment.

Skills

HTML & CSS
SEO & Analytics
Content strategy
Accessibility & privacy compliance
Excellent communication
Team collaboration

Education

Bachelor's degree in web design, marketing, communications or related field

Tools

Adobe Creative Suite (Photoshop, Illustrator, InDesign, XD)
Google Analytics
Google Tag Manager
Google Data Studio
WordPress Multisite

Job description

Belmont University is seeking a Web Specialist to support the production and implementation of web content that advances the university brand and mission, and to help drive enrollment and engagement. You will collaborate with University Marketing & Communications and campus partners to develop and maintain websites, emails, online ads, and other digital content.

The role emphasizes SEO, analytics, accessibility, and privacy compliance, with responsibilities across CMS management (WordPress

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