Web Developer & Marketing Tech Architect

TechDigital Group; New Jersey; Hybrid; USD 90,000 - 120,000; Full time

Job summary

TechDigital Group is seeking a hands-on Web Developer & Marketing Technology Specialist to join the Marketing function. An external agency will design and build the initial website; after launch, you will own day-to-day maintenance, issue resolution and ongoing development.

You will manage WordPress, support HubSpot integrations, build pages and templates, and collaborate with Marketing, IT and partners to evolve the site and MarTech stack.

Qualifications

• Bachelor's degree in Computer Science, Web Development, Information Technology or related field, or equivalent practical experience.
• 5+ years of experience developing and maintaining business-critical WordPress websites.
• Strong front-end development skills in HTML5, CSS3 and JavaScript, with practical PHP and WordPress development experience.
• Experience building custom themes, page templates, reusable components and responsive landing pages.
• Experience managing plugins, hosting environments, staging, deployment, version control and website security.
• Experience with technical SEO, performance optimization, cross-browser testing and accessibility standards.

Responsibilities

• Own the technical operation of the corporate website following agency handover, ensuring the platform remains reliable, secure, accessible and scalable.
• Manage WordPress core, themes, plugins, hosting configurations, backups, security patches and routine technical updates.
• Monitor site availability, performance and Core Web Vitals; diagnose and resolve defects, broken functionality and integration issues.
• Manage development, staging and production environments, including testing, release management and rollback procedures.
• Maintain technical documentation, access controls, configuration records and website governance standards.
• Build and publish responsive landing pages, campaign pages, product and solution pages, forms, microsites and reusable content components.
• Develop and enhance WordPress themes, templates and custom functionality using clean, maintainable code.
• Convert approved designs and Figma files into accurate, responsive and accessible web experiences.
• Extend the initial agency-built website over time, introducing new sections, user journeys, capabilities and integrations based on business priorities.
• Test new functionality across devices and browsers and ensure releases meet quality, security and performance standards.
• Support the technical integration of WordPress with HubSpot, Salesforce, analytics, and other approved marketing platforms.
• Build and maintain HubSpot forms, landing-page functionality, tracking and campaign-related website components.
• Ensure accurate, secure data capture and reliable flow between website forms, HubSpot and downstream systems.
• Troubleshoot APIs, scripts, tags, plugins and third-party integrations in partnership with Marketing Operations and IT.
• Support the ongoing evolution of the marketing technology stack through configuration, testing, documentation and technical recommendations.
• Implement technical SEO requirements, including metadata frameworks, structured URLs, XML sitemaps, redirects, schema and indexation controls.
• Maintain Google Analytics 4, Google Tag Manager and conversion tracking in partnership with Marketing Operations.
• Improve site speed, usability, accessibility and conversion performance using data, testing and user feedback.
• Support GDPR, cookie consent, privacy, security and WCAG accessibility requirements across website experiences.
• Lead the technical handover from the website agency, including codebase, environments, credentials, templates, plugins, integrations and documentation.
• Work with the agency on major enhancements where specialist capacity is required, while independently delivering routine maintenance and ongoing development.
• Translate marketing and business requirements into practical technical solutions, estimates and delivery plans.

Skills

HTML5

CSS3

JavaScript

PHP

WordPress

Frontend

Performance

Accessibility

SEO

Cross-browser

Education

Bachelor's degree in Computer Science or related field

Tools

HubSpot

Salesforce

Google Analytics 4

Google Tag Manager

Pantheon

Advanced Custom Fields

Job description

TechDigital Group is seeking a hands-on Web Developer & Marketing Technology Specialist to join the Marketing function. An external agency will design and build the initial website; after launch, you will own day-to-day maintenance, issue resolution and ongoing development.

You will manage WordPress, support HubSpot integrations, build pages and templates, and collaborate with Marketing, IT and partners to evolve the site and MarTech stack.