Web Analytics Specialist

Hive Digital, Inc.; Triangle (VA); Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Life insurance

Short-term and long-term disability

401(k) though not matched

Flexible spending account

Work from home

Flex hours

PTO / Vacation

Remote gatherings

Job summary

Hive Digital, Inc. is seeking an experienced Web Analytics Specialist to help clients improve performance through GA setup, GTM implementation, and data-driven reporting.

You will audit sites, build dashboards, and coordinate implementation work across internal and external teams while explaining results clearly to clients. The role offers remote work with occasional in-person gatherings, flex hours, and a focus on work-life balance.

Qualifications

• Several years of experience in web analytics implementation and reporting.
• Experience setting up GA and reporting data for various sites.
• Implementing GA code, events, and Tag Manager.
• Tracking campaigns across Google, Facebook, Instagram and Bing.
• Ability to explain complex results to clients clearly.
• Flexible and collaborative across teams.

Responsibilities

• Consult with clients and perform analytics audits.
• Develop and deliver daily, monthly, and yearly reporting.
• Coordinate implementation work across internal and external teams.
• Communicate findings to development and marketing teams.

Skills

Google Analytics

Google Tag Manager

Data Visualization

Paid Campaign Tracking

Client Communication

Adaptability

Tools

Google Data Studio

APIs

Mixpanel

BI Visualization Tools

Job description

We are looking for an experienced Web Analytics Specialist forHive Digital, a small scrappy agency trying to help change the world.

Typical day

Day to day would be typical agency analytics work: consulting with clients, performing audits, developing and performing daily, monthly and year over year reporting and coordinating implementation work across teams (internal/external).

Requirements

• We expect you to bring several years experience and knowledge of web analytics implementation and reporting including:
  • Setting up Google Analytics (GA) and reporting its data for small and large sites.
  • Implementing GA code, events and tag manager on sites.
  • Using GA data through Google Data Studio, APIs or other Business Intelligence visualization tools.
  • Setting up tracking for Google, Facebook, Instagram and Bing paid ad campaigns.
  • Managing reporting for campaigns a plus.
• You should have the ability to converse with clients directly:
  • Ability to explain complex implementation and reporting results in an easy to understand manner.
  • Ability to communicate with various client teams, such as development and marketing teams, as part of larger client initiatives.
• We expect you to have a sense of humor (styles may vary), self-disciplined work ethic, a good moral compass, and enjoy healthy debate.
• We also wear many hats as needed to ensure the success of our clients and of our team. You will need to be flexible in regards to your job responsibilities.

Overview of compensation (none of these are withheld from your paycheck, all benefits paid by the company).

• Salary ranges based on experience and ability to promote, etc.
• 2x salary life insurance policy.
• Short-term and long-term disability.
• 401(k) though it isn't matched at this time.
• Flexible spending account (FSA).
• Work from home, though we typically do 1-2 "gatherings" each month for the local team, and as possible with more remote members.
• Flex hours as long as clients are taken care of and you are meeting "goals".
• Personal Time Off (PTO) / Vacation: I think it starts at 14 days a year ...can't remember as we aren't sticklers if you are doing your job (see flex hours comments above).
• If you need a company car, private jet, or similar luxurious material stuff, sorry you've read too far, and should move on.

Deal breaker

Our Non-Negotiables
We're looking for the right fit for our team. If any of the following are a problem, this role may not be for you.

• Positive Attitude: We are a supportive, kind team that seeks members that treat each other and clients with respect.
• Adaptability: The digital marketing world changes fast. If you're not flexible and excited by change, you won't thrive here.
• Passion & Purpose: We want people who are passionate about their work and motivated by a desire to make a positive impact. We're committed to helping the world, and we expect our team members to share that vision.

At a Glance

Location

Research Triangle, NC (Remote Available)

Department

Analytics

Available Upon Request

Experience

5+ years of experience in Google Analytics Suite and reporting dashboard creation/management, Mixpanel and data visualization tools preferred.

Connect with us to explore how your skills can contribute to our mission of delivering exceptional digital marketing solutions. Unleash your potential and thrive with a team that values growth and impact.

Hive Digital is an equal opportunity employer and supports workplace diversity. All hiring decisions are subject to federal, state, and local employment laws and regulations. Submitting a résumé implies that you are interested in a position(s) but does not mean that you are an applicant. Due to the volume of applicants, we may not reply to all résumé submissions.