VP, Social Strategy & Cultural Insights

US001 Daniel J. Edelman, Inc.; New York (NY); On-site; USD 105,000 - 175,000; Full time

Benefits offered by this job

Medical and dental insurance

Vision

401K

Life insurance

Disability insurance

Paid time off

Wellness programing

Job summary

Edelman is seeking a Vice President, Social Strategy in New York to lead strategy across social channels and customer journeys. You will partner with clients, creatives, and leads to develop insight-driven, actionable briefs and compelling presentations.

The role emphasizes cultural insights and digital truths to guide planning and campaigns. With a background in advertising, digital strategy, research, or account planning, you will shape research, stakeholder workshops, and learning programs,

Qualifications

• At least 8 years of experience working in social media or digital advertising as a strategist.
• Experience in a digital, social, integrated marketing or communications agency.
• Proven experience delivering effective digital/social campaigns for large brands.
• Strong writing and presentation skills.
• Understanding best practices across social channels is a plus.
• Knowledge of influencers/tastemakers is a plus.

Responsibilities

• Articulates insights gleaned from social and conversational trends into strategic recommendations.
• Stay current on audiences, cultural trends, social media behaviors, and platform best practices.
• Collaborate with clients to gain their trust and inspire them to take the right risks.
• Collaborate with cross-functional project teams to motivate, create, and implement short and long-term online marketing strategies.

Skills

Strong writing and presentation skills

Fluency in data and analytics

Self-motivated and self-starting

Cross-functional collaboration

Education

Bachelor’s Degree in marketing, communications, or related field

Job description

Edelman is seeking a Vice President, Social Strategy in New York to lead strategy across social channels and customer journeys. You will partner with clients, creatives, and leads to develop insight-driven, actionable briefs and compelling presentations.

The role emphasizes cultural insights and digital truths to guide planning and campaigns. With a background in advertising, digital strategy, research, or account planning, you will shape research, stakeholder workshops, and learning programs,