VP Sales Retail Media

NielsenIQ; Chicago (IL); On-site; USD 146,000 - 200,000; Full time

Job summary

A leading consumer intelligence company is seeking a Vice President of Retail Media to shape retail media offerings and drive revenue. The role involves strategic client engagement, developing solutions, and leading a team as it scales. Ideal candidates will have extensive sales experience in retail media and a deep understanding of the ecosystem.

Benefits

Comprehensive healthcare plan

401(k) retirement plan with matching

Tuition Reimbursement

Discretionary paid time off

Flexible working environment

Qualifications

• 12-15 years of sales experience with 5 years in retail media.
• Proven ability to operate independently and solve complex problems.

Responsibilities

• Own strategic relationships across AdTech platforms and Retail Media Networks.
• Develop go-to-market strategies for retail media solutions.
• Contribute to revenue goals by identifying and closing opportunities.

Skills

Sales

Interpersonal Skills

Problem Solving

Collaboration

Agility

Job description

Job Description

About this job

We are seeking a dynamic and strategic Vice President of Retail Media to join our growing team. This individual will play a critical role in shaping the future of NielsenIQ’s retail media offerings—developing new solutions while also driving immediate revenue through direct engagement with key clients. Initially joining as an individual contributor, this role is designed to evolve into a sales leadership position , with the opportunity to build and lead a team as we scale. You’ll be part of a highly collaborative, matrixed organization and report directly to the SVP of Retail Media, Analytics & Collaboration.

Responsibilities

• Serve as a senior client-facing leader, owning strategic relationships across AdTech platforms, manufacturers, and Retail Media Networks (RMNs).
• Develop and execute go-to-market strategies for new and existing retail media solutions.
• Collaborate cross-functionally with product, data science, measurement, and creative teams to ensure our solutions meet client needs.
• Identify and engage new buyer personas; partner closely with stakeholders to understand customer pain points and propose impactful solutions.
• Maintain a strong understanding of the retail media landscape, including data-driven targeting, ad creative best practices, and performance measurement.
• Act as a trusted advisor to clients, leveraging NielsenIQ’s capabilities to drive incremental value.
• Contribute to revenue goals by identifying, developing, and closing opportunities.
• Embrace agility and operate effectively within a complex, matrixed organization.

Qualifications:
Qualifications

• 12-15 years of sales experience with a minimum of 5 years of experience in retail media , ideally calling on Retail Media Networks , manufacturers, and some AdTech companies.
• Deep understanding of data, creative, and measurement within the retail media ecosystem.
• Proven ability to operate independently while knowing when and how to ask for help.
• Demonstrated experience in solving complex problems and identifying new revenue opportunities.
• Strong interpersonal skills and the ability to collaborate across functions and levels.
• Comfortable in a fast-paced, constantly evolving environment; thrives in ambiguity.
• Previous experience in a sales role with a track record of delivering results; leadership experience is a plus.

US Benefits

• Comprehensive healthcare plan (medical, Rx, dental, and vision).
• Flexible spending accounts and a Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.
• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

Additional Information

This role has a market-competitive salary with an anticipated base compensation of the following range: $146,300.00 - $200,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role might also be eligible for a sales-based incentive or performance-based bonus. Other benefits include flexible working environment, comprehensive health insurance, industry-leading parental leave, life insurance, education support and more.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion