VP, Precision Growth Strategy & Evangelism

Publicis Groupe; New York (NY); Hybrid; USD 168,000 - 269,000; Full time

Job summary

Publicis Groupe PMX is seeking a VP, Precision Strategy to evangelize Growth solutions across Publicis networks and client sites, accelerating adoption and delivering measurable impact through precision-led capabilities.

The role sits at the intersection of agency leadership, client partnership, and commercial enablement, requiring executive storytelling and strong relationship-building to align stakeholders and drive new business momentum.

Qualifications

• 10+ years of experience in digital media, programmatic, or precision-driven growth roles.
• Significant experience within an agency environment, with exposure to client-facing and growth-oriented leadership.
• Deep understanding of programmatic and data-driven growth strategies and their role in driving business outcomes.
• Proven ability to influence executive stakeholders through strong storytelling, relationship building, and commercial acumen.
• Experience operating across complex organizations and partnering with multiple teams and leadership groups.
• Executive-level communication skills, including experience presenting to senior and C-suite audiences.
• Strong strategic mindset with the ability to connect vision to practical application.
• Demonstrated ability to navigate ambiguity and drive alignment without direct authority.

Responsibilities

• Growth Leadership & Evangelization: Serve as the primary senior leader responsible for the evangelization and adoption of Precision Growth solutions across Publicis.
• Drive adoption through clear articulation of the Precision Growth value proposition, use cases, and outcomes.
• Ensure Precision Growth solutions are consistently and effectively positioned to address client business challenges.
• Translate complex technical and data-driven concepts into clear, executive-level narratives.
• Client, Executive, Agency & Network Collaboration: Build strong relationships across agency, network, executive, and client-facing teams to drive adoption of Precision Growth solutions.
• Partner with agency leadership and cross-functional stakeholders to ensure consistent positioning and practical application of Precision capabilities.
• Support executive discussions, agency forums, and internal business reviews with clear strategic framing, relevant marketplace context, and actionable recommendations.
• Identify opportunities for growth, collaboration, and scaled impact across the broader Publicis organization.
• Help remove adoption barriers through education, alignment, and stakeholder engagement.
• New Business & Organic Growth Enablement: Play a key role in driving new business momentum by supporting growth narratives, capability positioning, and executive presentations.
• Partner with internal teams to influence growth strategies without operating as a traditional sales function.
• Identify opportunities to expand Precision Growth adoption within existing clients through strategic alignment and value demonstration.
• Contribute to the evolution of go-to-market approaches that enable sustainable growth.
• Marketplace Expertise & Strategic Perspectives: Develop strategic perspectives and points of view on the future of programmatic media and evolving marketplace dynamics.
• Articulate how Precision Growth solutions fit within broader industry trends, shifts in buying behavior, and emerging technologies.
• Monitor developments across DSPs, SSPs, retail media networks, publishers, identity solutions, AI-enabled buying, and automation.
• Translate marketplace developments into clear, actionable guidance for agencies, clients, and internal stakeholders.
• Contribute to thought leadership, executive presentations, internal education, and agency-facing materials that strengthen PMX’s position in the market.

Skills

Digital media

Programmatic

Growth strategy

Executive storytelling

Agency experience

Cross-functional leadership

Client relationships

Job description

Publicis Groupe PMX is seeking a VP, Precision Strategy to evangelize Growth solutions across Publicis networks and client sites, accelerating adoption and delivering measurable impact through precision-led capabilities.

The role sits at the intersection of agency leadership, client partnership, and commercial enablement, requiring executive storytelling and strong relationship-building to align stakeholders and drive new business momentum.