VP, Player Development & Loyalty Strategy

Golden Entertainment, Inc.

Las Vegas, Northern (NV, KY)

Hybrid

USD 150,000 - 210,000

Full time

13 days ago

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Job summary

The STRAT Hotel, Casino & Tower invites a results-driven Vice President, Player Development to lead strategy and operations for our player programs in Las Vegas. You will set team goals, monitor performance, and leverage analytics to enhance engagement and revenue, shaping guest experiences across properties.

Lead multi-unit teams, manage budgets, and drive CRM-driven strategies to expand our player base and long-term relationships with key guests.

Qualifications

5+ years of Player Development experience in hotel/casino settings.
Proven leadership of large teams or multi-unit operations.
Strong decision-making, planning and analytics to meet business goals.
Excellent negotiation and communication to influence outcomes.
Experience with CRM systems and player contact management.

Responsibilities

Provide strategic leadership and operational oversight of Player Development, aligning with company vision and service standards.
Recruit, coach, and retain high-performing leadership teams to foster engagement and growth.
Translate strategy into actionable plans with measurable performance indicators.
Manage budgets, resources, and performance metrics to drive cost-efficiency while ensuring quality.
Develop and implement player acquisition and retention strategies to grow the guest database and relationships.