VP, Paid Social Strategy & Data-Driven Growth

CMI Media Group; New York (NY); On-site; USD 115,000 - 230,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Student loan assistance

Disability insurance

Tuition assistance

Job summary

A leading advertising firm is seeking an Executive Recruiter to lead strategic talent acquisition initiatives in New York. This role will set the vision for paid social strategies in a regulated healthcare context, ensuring compliance and data-driven decisions. With over 10 years of experience required, successful candidates will excel in storytelling with data and have a strong omnichannel mindset. Competitive salary ranging from $115,000 to $230,000, in addition to a comprehensive benefits package.

Qualifications

• 10+ years leading paid social at scale, with regulated healthcare experience preferred.
• Strong data literacy including experimentation and audience modeling.
• Ability to translate complex analytics into persuasive narratives.

Responsibilities

• Set the paid social vision and roadmap across brands.
• Build measurement frameworks tied to KPIs and ROAS outcomes.
• Establish compliant operating norms aligned with FDA and platform policies.
• Lead test-and-learn initiatives tied to business outcomes.
• Develop leaders and foster a high-accountability culture.

Skills

Leadership in paid social

Data literacy

Omnichannel mindset

Compliance and governance

Storytelling through data

Job description

A leading advertising firm is seeking an Executive Recruiter to lead strategic talent acquisition initiatives in New York. This role will set the vision for paid social strategies in a regulated healthcare context, ensuring compliance and data-driven decisions. With over 10 years of experience required, successful candidates will excel in storytelling with data and have a strong omnichannel mindset. Competitive salary ranging from $115,000 to $230,000, in addition to a comprehensive benefits package.