VP of Marketing & Communications, AI-Driven Growth

Sidc Centre; New York (NY); On-site; USD 120,000 - 170,000; Full time

Job summary

A prominent cultural institution is seeking a Vice-President of Marketing & Communications to drive revenue growth through innovative strategies and campaigns. The role involves leading marketing initiatives, ensuring brand stewardship, and leveraging AI and analytics for audience engagement. The ideal candidate has a proven background in developing data-informed marketing strategies and a commitment to continuous learning. This senior leadership position is critical for enhancing the institution's visibility and engagement with visitors and members.

Qualifications

• Proven experience in developing and executing marketing strategies.
• Strong ability to leverage AI and analytics.
• Commitment to continuous learning in marketing technologies.

Responsibilities

• Deliver strong revenue growth across museum visitation and memberships.
• Develop integrated strategies and campaigns for engagement.
• Manage brand stewardship and demand generation.

Skills

Data-informed marketing strategies

AI and analytics in marketing

Revenue growth

Campaign management

Audience engagement

Job description

A prominent cultural institution is seeking a Vice-President of Marketing & Communications to drive revenue growth through innovative strategies and campaigns. The role involves leading marketing initiatives, ensuring brand stewardship, and leveraging AI and analytics for audience engagement. The ideal candidate has a proven background in developing data-informed marketing strategies and a commitment to continuous learning. This senior leadership position is critical for enhancing the institution's visibility and engagement with visitors and members.