VP of Marketing & Communications

Justworks, Inc.; Chicago (IL); Hybride; USD 125 000 - 145 000; Plein temps

Avantages offerts par ce poste

Comprehensive benefits package:Medical

Vision, Dental + wellness stipend

Competitive compensation with annual-b

HSAs and FSAs

PTO and holidays

Parental leave

Résumé du poste

The Pat Tillman Foundation in Chicago, IL seeks a Vice President of Marketing & Communications to lead the Foundation's marketing, PR, social, and brand protection. You will own attribution, reporting, and sign-off on external creative, driving donor acquisition and Scholar applications with a small in-house team.

We offer a comprehensive benefits package, hybrid work in Chicago, and opportunities for professional growth within a mission-driven nonprofit.

Qualifications

• 8+ years in marketing, communications, or public relations, with leadership experience.
• Experience with military, veteran, or high-stakes mission audiences preferred.
• Hands-on fluency with marketing attribution and analytics (GA4, GTM, UTM governance).

Responsabilités

• Own marketing strategy, positioning, and the annual plan, translating priorities into quarterly commitments.
• Carry accountability for marketing's contribution to Scholar applications and donor acquisition.
• Own campaign marketing and promotion for Pat's Run, coordinated with Event Operations for continuity.
• Own the website relationship and the email and marketing automation platform, partnering with Development on donor and monthly giving sends.
• Own PR and earned media strategy: media relationships, pitching, reactive communications, and crisis response.
• Pitch and place national and local press directly, targeting placements that build reputation and convert to donors.
• Own social strategy and the content calendar across all PTF channels.
• Tell Tillman Scholar and program stories, partnering with Programs.
• Own how signature efforts show up publicly, such as the “Huddle.”
• Brand stewardship and sign-off: keep brand integrity and final approval for external creative.
• Attribution and reporting: GA4, GTM, and KPI dashboards.
• Team, budget, and vendor leadership: manage SR Marketing Manager and Social Media Manager.

Connaissances

Marketing strategy

Public relations

Social media

Brand management

Analytics

Team leadership

Storytelling

Media relations

Outils

GA4

Google Tag Manager

Description du poste

Employment type Full-time employee Department Brand Work location Chicago, IL Compensation $125,000 – $145,000 annually
Final compensation will depend on the location and level at which the candidate is hired

About this job

The Pat Tillman Foundation (PTF) selects exceptional military service members, veterans, and spouses and invests in them for life through scholarships, leadership development, career architecture, and community and events. They are the next generation of public- and private-sector leaders committed to service beyond self. Inspired by Pat Tillman, who proudly put his NFL career with the Arizona Cardinals on hold to serve his country, family, and friends, the Pat Tillman Foundation was established following Pat's death in April 2004 while serving with the 75th Ranger Regiment in Afghanistan. Over the last 22 years, PTF has supported over 1,000 Tillman Scholars as they've furthered their education and increased their impact in the world.

Role Overview

The Pat Tillman Foundation (PTF) seeks a Vice President of Marketing & Communications to lead how the Foundation shows up in the world and to turn that visibility into measurable outcomes. Reporting to the CEO, this leader owns marketing, public relations, social, and brand protection as a single function; provides final sign-off on external creative; owns marketing attribution and the reporting it produces; and is accountable for marketing's contribution to Tillman Scholar applications and donor acquisition. The role leads a two-person in-house team and partners across Programs, Development, and Event Operations to grow PTF's reach and revenue.

Who You Are

Mission judgment before marketing craft. Experience with military, veteran, or comparably high-stakes mission audiences, and the judgment to hold final sign-off on everything that goes out under PTF's name

Comfort holding the standard. A track record of holding a quality or brand standard under internal pressure, including with senior leadership

Earned media, not managed media. A record of pitching and placing national and Chicago press personally, with your own name on the relationships

Accountability for growth, not output. Willingness to carry a number for marketing's contribution to Scholar applications and donor acquisition, and to be measured on funnel contribution rather than activity

Player-coach range. Two direct reports and no standing agency, so you lead and develop the team and still write, pitch, and ship yourself

Presence where it counts. Public-facing, event-facing, and partner-facing, on the ground for Pat's Run, donor moments, and in-market press, and credible in the room with national partners

Eight or more years in marketing, communications, or public relations, including at least three years leading and developing a team

Hands-on fluency with marketing attribution and analytics, including GA4, Google Tag Manager, and UTM governance, with willingness to be accountable for the numbers reported

PTF Core Values

Reputable

Mission Driven

Professional

Responsibilities and Impact

Marketing Strategy and Growth

Own marketing strategy, positioning, and the annual plan, translating department priorities into quarterly commitments

Carry accountability for marketing's contribution to Tillman Scholar applications and to donor acquisition, in partnership with Programs and Development

Own campaign marketing and promotion for Pat's Run, coordinated with Event Operations for continuity

Own the website relationship and the email and marketing automation platform, partnering with Development on donor and monthly giving sends

Earned Media and Public Relations

Own PR and earned media strategy: media relationships, pitching, reactive communications, and crisis response

Pitch and place national and local press directly, targeting placements that build reputation and convert to donors

Social and Content

Own social strategy and the content calendar across all PTF channels

Tell Tillman Scholar and program stories, sourced in partnership with the Programs team

Own how signature efforts show up publicly, such as the “Huddle,” with program owners leading on substance

Brand Stewardship and Sign-off

Serve as keeper of the brand system, guidelines, templates, and asset library, and protect brand integrity across the organization

Hold final sign-off on external creative, with CEO approval reserved for statements issued in her name, crisis response, anything carrying a partner's marks, legal instruments, and partnership announcements

Maintain the templates and staff enablement that keep the standard holding organization-wide, and bring changes to the standard itself to the CEO

Attribution and Reporting

Own marketing attribution end to end: GA4, Google Tag Manager, and the UTM taxonomy, including the accuracy and integrity of what they report

Own cross-channel reporting, Scholar and donor attribution, and the marketing KPI dashboard

Report marketing and communications performance to the CEO and board, and turn results into decisions

Coordinate with Data Operations on shared data and reporting standards so marketing and development numbers reconcile

Team, Budget, and Partner Leadership

Lead, develop, and set the quality bar for the Sr. Marketing Manager and the Social Media Manager, managing priorities and workload across a small team with a large surface area

Own the marketing and communications budget and vendor relationships, scope, and accountability, and ensure return on brand investment

What We Offer

This position will report to the CEO and is hybrid-based in Chicago, IL. If you are a motivated and creative individual who shares our passion for serving military service members, veterans, and spouses, please submit your application.

Comprehensive benefits package: Medical, Vision, Dental + annual wellness stipend

Competitive compensation with annual bonus potential

Health Savings Account and Flexible Spending Account Options

Short-Term Disability, Long-Term Disability, and Life Insurance

Eligibility for student loan forgiveness through the Public Service Loan Forgiveness Program

401(k) retirement savings plan available (employee-funded)

Time Off

Competitive PTO at 4 weeks annually

5 sick days annually

12 paid holidays annually

75 days of parental leave

Also...

This Role's Hiring Range: $125k-$145k

Individual and Leadership Development

Monthly premiums paid for the employee (+50% of dependents) for medical, dental, and short/long term disability.

This is an opportunity to work with a dynamic team dedicated to empowering exceptional military service members, veterans, and spouses.

Professional development, wellness and commuter benefits, and growth opportunities.

Flexible work environment. This role is hybrid and based at our office at 180 N. LaSalle St. We are in the office Tuesday, Wednesday, & Thursday from 9 a.m. to 5 p.m.

Based in Chicago, the Pat Tillman Foundation is ranked one of the Top 50 Nonprofits to Work for in the United States by the Nonprofit Times, and on the Crain's Chicago Best Places to Work list.

Travel is estimated at 25% of total work time in a calendar year, including Pat's Run, donor moments, partner meetings, and in-market press. The position is open immediately.

If you’re interested in working to support our mission, browse our open roles and apply to be part of our team. We understand that people gain skills through a variety of professional, personal, educational, and volunteer experiences. If you believe you have the skills to succeed in one of our roles, regardless of industry, we encourage you to apply.

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We’re committed to building a culture where everyone feels welcome, supported, and empowered to thrive. We believe that a wide range of perspectives, experiences, and identities strengthens our team and helps us create the kind of workplace—and world—we want to see.

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We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

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A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

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