VP of Enterprise Marketing & Growth

Rippling; United States; Remote; USD 210,000 - 275,000; Full time

Benefits offered by this job

401(k)

Generous PTO

Paid parental leave

Medical, vision & dental plans

Remote-friendly / work from anywhere

Annual team offsites

Phone stipend $50/month

Job summary

BoomPop is redefining how companies plan and execute group travel and events through an AI-powered platform. We are seeking a VP of Marketing to build a scalable, enterprise-focused organization that blends performance, brand, and product marketing to drive measurable pipeline and market leadership.

The role requires 10+ years in B2B SaaS marketing leadership, strong cross-functional collaboration, and a track record of turning marketing into a revenue engine in a high-growth environment.

Qualifications

• 10+ years of B2B SaaS marketing leadership experience.
• Proven ability to generate measurable pipeline for enterprise sales.
• Strong leadership and ability to hire, develop, and retain high-performing teams.
• Deep expertise across product marketing, demand generation, and go-to-market strategy.
• Experience with modern marketing tech stacks including Salesforce and HubSpot.

Responsibilities

• Build and lead the marketing organization across performance marketing, brand marketing, demand generation, content, and product marketing.
• Drive efficient top-of-funnel acquisition and pipeline growth through a balanced mix of brand and performance marketing.
• Develop a strong product marketing function that communicates the value of BoomPop’s platform and keeps momentum around product launches and features.
• Partner closely with Sales to ensure marketing programs translate into qualified pipeline and revenue.
• Work cross-functionally with Product to understand the roadmap and translate product innovation into external narratives.
• Own BoomPop’s messaging and positioning; ensure the story is consistent, differentiated, and grounded in customer value.

Skills

Marketing leadership

B2B SaaS marketing

Go-to-market strategy

Demand generation

Enterprise sales enablement

Tools

Salesforce

HubSpot

Job description

BoomPop is redefining how companies plan and execute group travel and events through an AI-powered platform. We are seeking a VP of Marketing to build a scalable, enterprise-focused organization that blends performance, brand, and product marketing to drive measurable pipeline and market leadership.

The role requires 10+ years in B2B SaaS marketing leadership, strong cross-functional collaboration, and a track record of turning marketing into a revenue engine in a high-growth environment.