VP of Data Strategy & Analytics for Agency Growth

Epsilon; Chicago (IL); On-site; USD 140,000 - 210,000; Full time

Benefits offered by this job

Flexible time off for holidays and PTO

Comprehensive health coverage

Job summary

Epsilon is seeking a Vice President, Data Strategy & Analytics, Agency Accounts in Chicago to drive adoption of data, identity, analytics and insights solutions for agency-managed accounts. The role partners with Publicis Groupe agency teams to uncover business opportunities, translate analytics into value, and lead cross-functional initiatives across sales, product, and client services.

The candidate should bring a track record of managing revenue-generating opportunities, presenting strategic

Qualifications

• Bachelor's degree in Business, Analytics, Marketing, Mathematics, Statistics, or a related field.
• 10+ years of client-facing experience within advertising, marketing, digital advertising, marketing technology, data, analytics, or related industries.
• Experience supporting data, identity, analytics, audience, or marketing technology solutions.
• Strong understanding of consumer insights, audience segmentation, marketing analytics, and customer data strategies.
• Experience developing and presenting strategic recommendations to executive collaborators.
• Ability to identify and recommend optimal data and analytics solutions to address client business challenges.
• Demonstrated success collaborating across sales, product, analytics, and client-facing organizations.
• Strong project management and opportunity management skills.
• Experience working in a highly matrixed environment.

Responsibilities

• Partner with Publicis Groupe agency teams to complete market penetration strategies and drive adoption of Epsilon data and identity solutions.
• Support the sale and implementation of Consumer Insights, Audience Segmentation, Customer Profiles, Analytics Solutions, TotalSource Plus Data Enhancements, and Transactional Spend Data solutions.
• Collaborate with Client Growth and New Logo teams to identify, scope, and develop new business opportunities across Publicis Groupe accounts.
• Serve as a trusted advisor to agency and client partners by translating data and analytics capabilities into business value and actionable recommendations.
• Manage Contact Complete and data hygiene opportunities throughout the sales lifecycle.
• Lead Analytics and Consumer Insights opportunities across multiple industry verticals.
• Develop solution recommendations, implementation plans, pricing models, contracts, and client deliverables.
• Document business workflows, data flows, and solution requirements to ensure successful implementation and operational excellence.
• Coordinate the delivery of data and analytics solutions across Epsilon platforms and client environments.
• Manage opportunity pipelines, maintain accurate forecasting, and provide regular status reporting through Salesforce and other reporting tools.
• Partner with Analytics, Consumer Insights, Product Management, and Client Services teams to ensure timely and accurate delivery of client solutions.
• Oversee analytical support and ensure findings are translated into meaningful business insights.
• Support the development and presentation of client recommendations, findings, and business impact analyses.
• Collaborate with Legal and Finance teams to facilitate contract development and sales enablement activities.

Skills

Strategic leadership

Client relationship management

Data-driven decision making

Executive communication

Sales & account management

Cross-functional collaboration

Education

Bachelor's degree in Business, Analytics, Marketing, Mathematics, Statistics, or related field

Tools

Salesforce

CRM systems

Job description

Epsilon is seeking a Vice President, Data Strategy & Analytics, Agency Accounts in Chicago to drive adoption of data, identity, analytics and insights solutions for agency-managed accounts. The role partners with Publicis Groupe agency teams to uncover business opportunities, translate analytics into value, and lead cross-functional initiatives across sales, product, and client services.

The candidate should bring a track record of managing revenue-generating opportunities, presenting strategic