VP, Naming Rights & Enterprise Sponsorships

Learfield; Northern (KY); Hybrid; USD 215,000 - 275,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401(k) + Match

Paid Time Off

Job summary

Learfield is seeking an experienced sales executive to lead naming rights across its collegiate portfolio. You will identify opportunities, engage Athletic Directors and university leaders, and coordinate with Learfield's Commercial Partnerships team to monetize premium venues.

The role demands a proven rainmaker with a history of closing large sponsorship platforms and building long-term relationships with Fortune 500 brands.

Qualifications

• 15+ years in sales, sponsorship, or partnerships.
• Proven track record closing multi-million-dollar naming rights deals.
• Experience selling to Fortune 500 brands and university leadership.

Responsibilities

• Lead naming rights business development across Learfield's collegiate properties.
• Develop and manage a robust pipeline; drive opportunities to close.
• Collaborate with Commercial Partnerships, athletic departments, and university leaders.

Skills

Revenue generation

Naming rights sales

Executive relationship management

Consultative selling

Strategic prospecting

Negotiation

Cross-functional collaboration

Industry networking

Opportunity identification

Sales leadership

Job description

Learfield is seeking an experienced sales executive to lead naming rights across its collegiate portfolio. You will identify opportunities, engage Athletic Directors and university leaders, and coordinate with Learfield's Commercial Partnerships team to monetize premium venues.

The role demands a proven rainmaker with a history of closing large sponsorship platforms and building long-term relationships with Fortune 500 brands.