VP Marketing

Jobs via Dice; Plano (TX); On-site; USD 120,000 - 180,000; Full time

Job summary

A leading company in the software development industry is seeking an Interim Vice President of Marketing for a temporary role. The ideal candidate will have significant experience in B2B and SaaS environments and will be responsible for auditing and enhancing marketing strategies. This position emphasizes high-quality lead generation and performance metrics, ideal for a dynamic marketing leader.

Benefits

Medical insurance

Vision insurance

Dental insurance

Life insurance

Disability insurance

401(k) options

Qualifications

• Proven experience in a Director-level Marketing position.
• Experience auditing and improving marketing strategies.
• Knowledge of demand generation for B2B SaaS.

Responsibilities

• Audit current marketing operations and agency relationships.
• Lead strategy across digital and paid channels.
• Focus on customer acquisition and retention.

Skills

B2B SaaS Demand Generation

Auditing Marketing Strategies

CRM Proficiency

Marketing Analytics

Tools

Salesforce

HubSpot

Job description

Read on to find out what you will need to succeed in this position, including skills, qualifications, and experience. Get AI-powered advice on this job and more exclusive features.

Dice is the leading career destination for tech experts at every stage of their careers. Our client, Robert Half, is seeking the following. Apply via Dice today!

Description Interim Vice President of Marketing - 1-3+ Month Contract, 40 hours a week! B2B & SaaS Experience a MUST!

Robert Half Marketing & Creative is looking for an Interim Vice President of Marketing for an education client in the N. Texas area. The Vice President of Marketing will audit current marketing operations, agency relationships, and demand generation performance to identify opportunities quickly. They will lead strategy across digital and paid channels, content, with a focus on customer acquisition and retention. The role emphasizes generating high-quality leads, monitoring KPIs, campaign performance, and pipelines.

Requirements Interim Vice President of Marketing - 1-3+ Month Contract, 40 hours a week! B2B & SaaS

Proven experience in a Director-level Marketing position, auditing and improving underperforming marketing strategies, systems, and vendor relationships.

B2B SaaS Demand Generation Experience.

Proficiency with CRMs (e.g., Salesforce, HubSpot) and marketing analytics to inform decisions and optimize ROI.

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm, connecting highly qualified job seekers to opportunities at great companies. We offer contract, temporary, and permanent placement solutions across finance, accounting, technology, marketing, creative, legal, administrative, and customer support roles.

We provide access to top jobs, competitive compensation and benefits, and free online training. Stay updated with opportunities via the Robert Half app, featuring 1-tap apply, AI-matched job notifications, and more.

All applicants must be legally authorized to work in the U.S. Benefits include medical, vision, dental, life, and disability insurance, plus 401(k) options. Visit roberthalf.gobenefits.net for details.

2025 Robert Half. An Equal Opportunity Employer. M / F / Disability / Veterans. By clicking "Apply Now," you agree to Robert Half's Terms of Use.

Seniority level Executive

Employment type Temporary

Job function Marketing and Sales

Industries Software Development

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