VP, Influencer Marketing - Temporary Worker

Dentsu International Americas, LLC; New York (NY); Hybrid; USD 109,000 - 145,000; Part time

Job summary

Dentsu Creative is seeking a TEMP VP, Influencer Marketing to lead and optimize influencer campaigns, manage client accounts, and drive growth. The role requires strategic leadership, strong presentation skills, and extensive experience in influencer marketing and agency settings.

Location preference is NYC or Chicago with a hybrid work model. This temporary position reports to senior leadership and includes responsibilities for timelines, budgets, and client outcomes.

Qualifications

• 12+ years’ applicable experience.
• Agency experience preferred.
• 10+ years account lead experience with client relationships.
• 7+ years in social/digital space and influencer marketing.
• Strong strategic skills and new business experience.

Responsibilities

• Own one or more influencer marketing client accounts and direct outcomes.
• Forecast impact of campaigns and communicate KPI implications.
• Collaborate with paid media teams to promote influencer content.
• Lead new business pitches with strategies and recommendations.
• Oversee project timelines, budgets, and invoices.

Skills

Strategic thinking

Presentation skills

New business development

Team leadership

Influencer marketing

Tools

Influencer platforms

Contract terms knowledge

Job description

Job Description

TEMP Role - W2 on Dentsu Payroll Only

Time Zone: ET or CT

Location Preference: NYC or Chicago

ASAP-2/18/2027

Weekend and Occasional Overtime May be Required

Must be US based

About Dentsu Creative

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to postively impact people, business and society. Established in June 2022, Dentsu Creative is integrated with dentsu's Media and CXM businesses in over 145 countries and regions, to offer integrated Growth Solutions.

Overview

We are looking for a TEMPORARY VP, Influencer Marketing to lead and support our team. You will be developing, implementing and overseeing processes that will ensure our effectiveness and overall success. We are looking for a strategic thinker with extensive new business experience and strong presentation skills. You will play an integral part in driving the strategic vision of influencer campaigns, all in a supportive, people-first environment on a team with ample growth opportunities.

Key Accountabilities

• Own one or more influencer marketing client accounts, acting as the beginning and end point to clients who are utilizing our services as partners.
• Ensure their dedicated team is meeting their needs and then some.
• Provide overall direction to your team on best practices for managing end-to-end influencer marketing campaigns.
• Be responsible for forecasting potential impact of influencer campaigns / KPIs and communicating how it can impact clients’ businesses.
• Collaborate and drive success in skillfully promoting influencer content with Dentsu paid media teams.
• Proactively pitch business growth opportunities to existing clients.
• Be an active part of the new business pitch process, developing strategies, recommendations and presenting to potential new clients in partnership with leaders.
• Assist your team in developing timelines and project plans to ensure successful delivery.
• Take an active and responsive role in internal team processes by serving as the approver for project budgets, SOWs, contracts and invoices.
• Serve as a key contact for Dentsu Legal in matters of contract development, amendments, and disputes, lending your expertise to the process.
• Hold ultimate responsibility for meeting financial goals for your account(s).
• Successfully manage a team and communicate challenges, changes and needs with them in an effort to drive success and ensure their continual growth.
• Always consider how we can improve processes, tools and offerings and taking on the development of these improvements.
• Partner with your Group Director and other team leadership to set the strategic vision for your team and accounts.
• Provide directive and final input on analysis of results as part of performance reporting process to draw implications that inform future campaigns.
• Gain a broader view of services and offerings across the Dentsu organization, and seeking opportunities to expand our services provided to each client.
• Hold responsibility for client and intercompany billing at project completion.

Person Specification

• 12+ years’ applicable experience.
• Agency experience is preferred.
• 10+ years account lead experience who can maintain positive relationships, deliver strategic council, and successfully troubleshoot client and internal issues
• 7+ years in the social/digital space as well as influencer marketing
• Must demonstrate strong strategic skills.
• Must have new business experience.
• Must have strong presentation skills.
• Knowledge of sound influencer contracting terms and conditions.
• Experience managing a team.
• A commitment to creating both groundbreaking and high-quality work.
• Knowledge of influencer marketing platforms as well as key performance metrics for paid/earned/owned media and analytics.
• Ability to distill macro information into actionable items that can be applied in our everyday work.
• Prior experience with influencer management platforms
• Knowledge of paid media best practices a big plus.
• A team and people-focused attitude.
• An eagerness to learn from others within all levels of the organization.
• Ability to be self-sufficient while being reliable throughout the day through various communication channels.

Additional Information

At dentsu, we believe great work happens when we’re connected. Our hybrid way of working combines remote flexibility with regular in-person collaboration to spark ideas and strengthen our teams. Many of our employees who live within commuting distance (90 minutes) from one of our Headquarter or Hub Offices (New York, Chicago, Detroit, Los Angeles) are required to work in the office 2-3 days per week including one Team Day. The minimum number of days may vary by office and role. Dentsu may designate other HQ or Hub offices at any time. Those who do not live near an office may be designated as a remote employee, depending on the role and business needs. Regardless of your work location, we expect you to be flexible to meet the needs of our Company and clients, which may include attendance in an office from time to time. The hourly pay range for this position is $79.06 - $105.32. The hourly pay rate for the successful candidate is based on a variety of factor, including relevant experience, knowledge, skills, and other factors permitted by law. Temporary employees are eligible for paid holidays in accordance with dentsu policy, as well as accrued safe and sick time. This position is not eligible for any other benefits or other compensation.

Employment Details

• Location: New York
• Brand: Dentsu Creative
• Time Type: Full time
• Contract Type: Temporary

Equal Employment Opportunity

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans.

About dentsu

For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way. Find out more about us Who we are Our Social Impact Our work