VP, CTV Content Intelligence Partnerships

Pixalate, Inc; New York (NY); Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Health & Wellbeing

401(k) plan

Remote-first culture

Annual team gatherings

Job summary

Pixalate is seeking a VP or Director of Business Development, CTV Content Intelligence to lead the commercial expansion of Pixalate’s CTV content measurement and analytics product suite. This senior role reports to the CEO and focuses on scaling partnerships, strategic integrations, and a strong go‑to‑market model.

You will own the commercial outcomes and work with product, engineering, marketing, and sales; this builder role requires market creation experience and a track record of launching

Qualifications

• 8–15 years of experience in business development or commercial leadership within ad tech, CTV/streaming measurement, or advanced TV.
• Deep knowledge of the programmatic CTV ecosystem — supply chain dynamics, SSP and DSP relationships, audience measurement, and content transparency.
• Proven ability to close or manage SSP/DSP‑level data partnerships, including segment licensing and data syndication agreements.

Responsibilities

• Scale go-to-market partnerships and drive strategic integrations with selective, technically sophisticated partners across the programmatic CTV supply chain.
• Identify, evaluate, and close high‑value SSP integration partnerships, establishing Pixalate as a key content intelligence layer.
• Develop and grow a portfolio of enterprise partnerships with DSPs and agency trading desks, structuring agreements and commercial pathways.
• Develop the commercial model for CTV Content Intelligence from the ground up — pricing, packaging tiers, licensing economics, API access, and revenue shares.
• Define and document value proposition for target buyers — SSPs, DSPs, agency desks, independents, brands, publishers.
• Collaborate with product/engineering to translate feedback into feasible requirements within the roadmap.
• Build the GTM playbook for the sales org: ICP, personas, objections, positioning, and deal structure.
• Represent Pixalate at industry forums and events to establish CTV Content Intelligence as a standard.

Skills

Partnership development

Strategic alliances

Ad tech knowledge

Technical collaboration

Tools

CRM software

Contract negotiation tools

Job description

Pixalate is seeking a VP or Director of Business Development, CTV Content Intelligence to lead the commercial expansion of Pixalate’s CTV content measurement and analytics product suite. This senior role reports to the CEO and focuses on scaling partnerships, strategic integrations, and a strong go‑to‑market model.

You will own the commercial outcomes and work with product, engineering, marketing, and sales; this builder role requires market creation experience and a track record of launching