VP, Account Strategy — Data-Driven Growth Leader

Mediassociates, Inc.; Newtown (CT); Hybrid; USD 130,000 - 180,000; Full time

Benefits offered by this job

Flexible work culture

Office culture engagement

Team development activities

Job summary

A leading independent media agency is seeking a Vice President of Account Strategy to guide their client services and account planning functions. The successful candidate will drive strategic media planning while leading a high-performing team to deliver measurable outcomes. Responsibilities include developing the Account Planning team, advising clients, and leveraging analytics to inform marketing strategies. Candidates should have 15+ years of experience in media strategy, strong client relationship management skills, and a Bachelor's degree. The role offers a flexible work culture and encourages local candidates to utilize the updated office space.

Qualifications

• 15+ years in media strategy, account leadership, or agency environment.
• Proven experience managing senior client relationships and large accounts.
• Strong expertise in omnichannel media planning and performance marketing.

Responsibilities

• Lead and develop the Account Planning team.
• Serve as a senior strategic advisor to clients.
• Translate data and analytics into actionable marketing strategies.
• Oversee campaign strategy, audience targeting, and measurement frameworks.
• Drive client growth, retention, and revenue performance.

Skills

Media strategy

Account leadership

Analytical thinking

Creative thinking

Client relationship management

Operational excellence

Omnichannel media planning

Education

Bachelor's degree

Job description

A leading independent media agency is seeking a Vice President of Account Strategy to guide their client services and account planning functions. The successful candidate will drive strategic media planning while leading a high-performing team to deliver measurable outcomes. Responsibilities include developing the Account Planning team, advising clients, and leveraging analytics to inform marketing strategies. Candidates should have 15+ years of experience in media strategy, strong client relationship management skills, and a Bachelor's degree. The role offers a flexible work culture and encourages local candidates to utilize the updated office space.