Visual Merchandiser, DACH | In-Store Experience Lead

Maxi-Cosi; Deutschland; Hybrid; USD 47,054 - 57,511; Full time

Benefits offered by this job

13th-month salary

Holiday allowance

Company car

Team outings

Job summary

A leading juvenile products company in Ohio is seeking a Visual Merchandiser to enhance in-store environments and drive retail KPIs. The successful candidate should have a degree in interior design or visual merchandising, with 3-5 years of relevant experience. Fluent German and project management skills are essential. The role offers a competitive salary up to €45,000, hybrid work options, and 27 vacation days.

Qualifications

• Minimum 3 to 5 years of relevant work experience in B2B, retail, or related fields.
• Passionate about consumer experience, products, and store design.
• Willingness to travel between multiple retail locations.

Responsibilities

• Execute product presentations in retail environments.
• Collaborate with sales teams for in-store displays.
• Lead VM implementations across multiple retail spaces.

Skills

Fluent German communication

Project management

Retail experience

Education

Degree in interior design or visual merchandising

Job description

Dorel Juvenile is the world's leading juvenile products company. Our products are available in more than 100 countries. We help families live carefree lives by providing them with juvenile products that rank highest in consumer reviews. That's what sets our products apart; durable, helpful, and caring.

Your mission

As a Visual Merchandiser, you will be an essential part of the Trade Marketing Team at Dorel Juvenile Europe (DJE). In this role, everything revolves around the shopper and the shop floor, creating inspiring and effective in-store environments that showcase our brands at their best at our retail partners. You will translate brand strategies into compelling visual concepts that attract attention, guide customer behavior, and ultimately convert shoppers into buyers.

Key responsibilities

• Execute a flawless product presentation in Shop-in-Shop/Retail for DJE.
• Implement the global VM strategy & POS guidelines, processes for in-store communication, product merchandising, POS material etc.
• Collaborate with the sales/ trade team to deliver available space and define the portfolio of products that must be on display for each store.
• Act as a project coordinator and as an interface between the corporate architecture team, the external suppliers, the retailers & the sales/ trade team.
• Lead VM implementations across multiple monobrand and key multibrand spaces in the assigned area/region in order to ensure a high level of consistency across touchpoints.
• Maintain the performance of each store by visiting our retailers and work on continuous improvement.
• Create extensive and meaningful implementation reports as well as benchmark analyses to guarantee maximum local transparency at global level.
• Lead the In-Store marketing campaigns' execution as well as contribute to an optimized consumer journey
• Be the eyes & ears of DJE at retail and execute innovative plans for new store openings-events.
• Help driving retail KPIs via visual excellence.

Your profile

• Ideally completed a degree in interior design, visual merchandising or similar education.
• Minimum 3 to 5 years of relevant work experience ideally within B2B fairs, furniture, retail, carpentry, agencies or other related fields.
• Passionate about all aspects of retail including consumer experience, products and store design, combined with executional excellence and a strong understanding of retail KPIs.
• Ambitious and flexible with a hands-on, start-up mentality and a team player attitude.
• Fluent German speaker with good English communication skills.
• Experience as a project manager leading in-house teams or freelancers and coordinating external agencies to work together effectively.
• Excellent networker with strong connections to local culture, events and trends.
• Willingness to travel between multiple retail locations across designated regions.
• Previous experience working in consumer fairs including project planning and construction coordination.
• Possession of a 7.5t truck driving license is an advantage.

Are you ready to grow with us?

What we offer

• A gross yearly salary up to €45,000.
• You are eligible for a 13th-month salary and a holiday allowance every year.
• The option to work hybrid up to 3 days, with 2 joint office days.
• The annual leave entitlements consist of 27 vacation days.
• Company car.
• Besides work there is time for fun such as team outings.

Dorel Juvenile is the world's leading juvenile products company. Our well-known products and strong brands Maxi-Cosi, bebeconfort, Tiny Love and Safety 1st are complemented by regional brands and are available in more than 100 countries.

We are proud to work with 2.700 highly driven professionals in 25 different countries. All our talented employees share the same mission: to Care for Precious Life. We help families live carefree lives by providing them with juvenile products with the highest safety and comfort standards.

Our frontrunner mentality matches our position as a global market leader. Being first means we forge our own path; we explore new ways to enhance our brands. We are continuously reinforcing our leading position and believe that team spirit, personal drive, and accountability can make a real difference in achieving sustainable growth. A vital element of our daily operations is the strong connection we maintain with our consumers. We engage with them wherever they are, so they will always benefit from our products and services, even in ways they did not expect.