Video Investment Planner – Cross-Platform & Streaming

Publicis Groupe Holdings B.V; Boston (MA); Hybrid; USD 61,000 - 90,000; Full time

Job summary

Publicis Groupe is seeking a stellar Planner to lead cross-platform video planning and buying with emphasis on streaming. You will translate strategies into actionable plans, build strong client relationships, and collaborate across teams to elevate the agency’s video solutions.

You’ll stay ahead of the latest video offerings, promote learning, and deliver high-quality campaigns while working with Precision teams for execution and optimization. Travel may be required.

Qualifications

• Four-year college degree is required.
• 2-3 years of media planning/buying experience are preferred.
• Strong communication and teamwork skills.
• Ability to teach analytics to others and mentor teammates.
• Willingness to travel as needed.
• Familiarity with generative AI tools (e.g., ChatGPT, Gemini, DALL·E, Midjourney) is a plus.

Responsibilities

• Become the expert on advanced video landscape across platforms.
• Translate strategies into innovative video plans and build client relationships.
• Deliver high-quality video planning and buying using data and research.
• Establish and optimize operational processes with attention to detail.
• Collaborate with cross-functional teams to share video knowledge.

Skills

Media planning

Buying experience

Communication skills

Analytics teaching

Willingness to travel

AI tools familiarity

Education

Four-year college degree

Tools

Generative AI tools

Job description

Publicis Groupe is seeking a stellar Planner to lead cross-platform video planning and buying with emphasis on streaming. You will translate strategies into actionable plans, build strong client relationships, and collaborate across teams to elevate the agency’s video solutions.

You’ll stay ahead of the latest video offerings, promote learning, and deliver high-quality campaigns while working with Precision teams for execution and optimization. Travel may be required.