Video Creative Strategist

Chef Nick DiGiovanni; New York (NY); On-site; USD 50,000 - 70,000; Full time

Job summary

A creative culinary brand in New York is seeking a Shortform Creative Strategist to identify and select viral video ideas for social media. You will work closely with the production team led by a prominent chef, focusing on trending content across platforms like Instagram and TikTok. The ideal candidate has a strong understanding of social media algorithms and experience in content creation, with a passion for storytelling and food. Join us to create compelling shortform videos that resonate with our audience.

Qualifications

• 1-2 years of experience creating or ideating content for social media.
• Deep understanding of social media platforms and viral trends.
• Ability to analyze performance metrics for content optimization.

Responsibilities

• Identify and select viral video ideas for social media posts.
• Collaborate with production team on trending content.
• Suggest relevant collaborations with major clients.

Skills

Content creation

Understanding of social media algorithms

Creative idea generation

Trend analysis

Attention to detail

Job description

We are looking for a creative Shortform Creative Strategist to help us identify and select the most viral and promising video ideas to post across our social media platforms.

You are always online and searching for the newest viral content on Instagram, TikTok and YouTube. You are passionate about social media, memes and more. Bonus - you have a passion for food and working in the food space!

Who you’ll work with

As a Shortform Creative Strategist, you’ll work closely with Nick DiGiovanni and his production team, helping identify trends and ideas that will make for the most viral and compelling shortform video content.

What you’ll bring to the team

• 1-2 years of experience creating or ideating content for social media, either for your own platforms or companies you have worked for
• A deep understanding of social media platforms, algorithms, and viral trends across vertical platforms including Instagram, TikTok and YouTube
• A creative mindset with a strong ability to generate, pitch, and refine video ideas that align with current trends and resonate with our audience
• A passion for storytelling and an eye for detail, ensuring every piece of content is both entertaining and aligned with our brand
• Ability to stay ahead of emerging trends and adapt to the fast pace of social media
• Ability to analyze various performance metrics and use insights to optimize ideas for maximum reach and engagement
• Suggesting relevant collabs with top tier client based on major product launches or other news that would expand our audience