Video Channel & Engagement Editor

McKinsey; Washington (District of Columbia); On-site; USD 119,000 - 177,000; Full time

Job summary

McKinsey is seeking a social media and video publishing professional to own the firm’s digital media channel. You will manage uploads, playlists, metadata, and analytics across long-form videos, podcasts, Shorts, and clips, delivering clear titles and optimized descriptions.

You will translate performance data into actionable insights for content strategy, collaborate with producers and editors, and coordinate publishing with cross-functional teams to meet firm priorities.

Qualifications

• Bachelor's degree required.
• 4+ years in social media, audience development, or digital video publishing.
• Deep YouTube Studio knowledge: uploads, scheduling, playlists, metadata, channel organization.
• Experience using analytics to drive content strategy.
• Experience designing tests on titles, thumbnails, and publishing.
• Strong packaging of video content: titles, descriptions, tags, discovery.
• Turn performance data into actionable insights for creative teams.
• Familiarity with video production workflows; collaborate with producers & editors.
• Comfort with publishing and workflow tools; strong communication & project management.
• Proficiency in written and spoken English with concise on-voice copy.

Responsibilities

• Own the firm's digital media platform channel: placement, packaging, presentation.
• Upload and schedule long-form videos, podcasts, Shorts, and clips from the multimedia team.
• Write clear titles/descriptions, apply metadata, build playlists, keep the channel organized.
• Track channel performance and turn insights into practical content strategy recommendations.
• Collaborate with multimedia team and stakeholders; provide feedback on thumbnails and visuals.
• Run tests on titles, thumbnails, and publishing timing to improve results.
• Coordinate publishing calendar with multimedia, central production, and program stakeholders.

Skills

Communication

Problem solving

Project management

Writing and editing

English proficiency

Education

Bachelor's degree

Tools

YouTube Studio

Publishing tools

Social analytics

Job description

McKinsey is seeking a social media and video publishing professional to own the firm’s digital media channel. You will manage uploads, playlists, metadata, and analytics across long-form videos, podcasts, Shorts, and clips, delivering clear titles and optimized descriptions.

You will translate performance data into actionable insights for content strategy, collaborate with producers and editors, and coordinate publishing with cross-functional teams to meet firm priorities.