Vice President of Digital Products

Marlene Meyerson JCC Manhattan; New York (NY); Hybrid; USD 125,000 - 175,000; Full time

Benefits offered by this job

Health benefits

403(b) retirement plan

Professional development

Free fitness membership

Job summary

Marlene Meyerson JCC Manhattan seeks a Vice President of Digital Products to drive the next phase of its digital transformation and shape the organization’s digital front door with a vibrant user experience.

Reporting to the Chief Engagement Officer, you will leverage GA4, WordPress, and Daxko to optimize journeys, mentor a small product team, and partner with internal and external stakeholders to deliver impact across platforms.

Qualifications

• 10+ years leading digital products, websites, or customer-facing platforms.
• Strong experience managing WordPress and digital content platforms to optimize journeys.
• Translate business needs into product priorities and roadmaps.
• Comfortable across systems: registration platforms, CRM, email/marketing, reporting.
• Experience with Daxko, GA4, Tableau or similar analytics tools is valued.

Responsibilities

• Fine-tune the customer journey for thousands of members across platforms (DAXKO, WordPress, Monday.com).
• Lead data-informed decisions using GA4 and CRM insights.
• Mentor a team of three product roles and manage external agencies (CRM, SEO).
• Align digital roadmap with Finance, Marketing, and Programming to support the mission.
• Drive process innovations and improve operational efficiency.

Skills

10+ years experience

Data-driven decisions

User journey optimization

Cross-functional leadership

Vendor & partner management

GA4 analytics

Tableau familiarity

CMS/WordPress familiarity

Education

Bachelor's degree or higher in relevant field

Tools

Daxko

WordPress

Monday.com

GA4

Tableau

CRM tools

Job description

The Marlene Meyerson JCC Manhattan seeks a Vice President of Digital Products to lead the next phase of its digital transformation!

The Marlene Meyerson JCC Manhattan is the digital and physical heartbeat of the Upper West Side. Having recently completed a significant modernization of our digital stack, we are moving from implementation to impact. We are looking for a VP of Digital Products to serve as the architect of our user experience. This isn't a role about building from scratch; it's about orchestrating excellence. You will inherit a modern foundation and lead the charge in making our digital "front door" as vibrant and welcoming as our physical one.

Reporting to the Chief Engagement Officer , you will oversee the technical enablement of the JCC's consumer products. Your focus is on optimization, data-driven insights, and frictionless journeys. Why this role is transformative:

This is a strategic and hands‑on role focused on improving the JCC's digital experience, operational efficiency, member communication, reporting, and technology use across the organization.

The JCC's primary operating platform is fully owned and managed by its vendor partner, Daxko. This role does not own or build the platform directly. Instead, the VP of Digital Products will serve as the key internal partner who understands business needs, identifies operational pain points, and works with Daxko to surface critical enhancements and new capabilities

The Marlene Meyerson Jewish Community Center of Manhattan

Together with our community, the Marlene Meyerson JCC Manhattan creates a welcoming and vibrant environment where individuals from all walks of life come together to connect, grow, and learn. Rooted in Jewish values, it is a cornerstone of the Upper West Side that provides something for every stage of life through a multifaceted array of offerings-spanning comprehensive children's and family programs, cutting‑edge health and wellness, thought‑provoking arts and culture, and vital social services. It imagines Jewish life that is inclusive and diverse, creating a supportive space for people of all backgrounds to engage, nurture their well‑being, and find a deep sense of belonging.

KEY RESPONSIBILITIES

• The Architect of Ease: Now that the platforms (DAXKO, WordPress, Monday.com) are in place, you will fine‑tune the customer journey for thousands of members-from camp registration to film festival ticketing.
• Data-Driven Leadership: You will establish a culture of using data (GA4 and CRM insights) to inform every decision, turning "maintenance" into "strategic growth."
• High-Impact Mentorship: Lead and empower a talented team of three Product roles while managing external agencies (CRM, SEO). Guide the strategic vision for training, upskilling, engagement, and hospitality using digital products and professional development.
• Strategic Stewardship: Act as a leader in process innovation and serve as the technical bridge between Finance, Marketing, and Programming, ensuring our digital roadmap supports the JCC's long‑term mission.
• Real-World Impact: You'll work in a high-energy, collaborative environment driven by a mission of building and fostering community.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

REQUIREMENTS

• Experienced: 10+ years of experience leading digital products, websites, customer‑facing platforms, or operational technology
• Website & Digital Experience Focused: Have strong experience managing websites and digital content platforms, ideally including WordPress. You understand how website structure, content, navigation, forms, registration flows, SEO, and analytics come together to create a seamless customer journey.
• Product-Minded: Take business needs, staff feedback, member pain points, and data insights and turn them into clear priorities, requirements, and improvements.
• Operationally Strong: Comfortable working across systems such as registration platforms, CRM tools, email/marketing platforms, reporting tools, project management systems, and ticketing workflows. Experience with Daxko, WordPress, Monday.com, GA4, Tableau, or similar tools is highly valued.
• Vendor & Partner: Work effectively with vendors, agencies, and internal teams. You can ask the right questions, clarify requirements, manage expectations, track issues, and advocate for enhancements that improve the user and staff experience.
• Data-Informed: Use analytics, reporting, customer feedback, and operational insights to guide decisions. You do not need to be a data engineer, but you should be comfortable using data to understand what is working, what is not, and where to focus next.

WHAT WE OFFER

• Health Benefits such as Medical, Dental, and Vision Insurance + more
• Paid Vacation Time + a generous offering of Federal and Jewish/Secular Holidays
• 403(b) Retirement Account
• Opportunities for professional development, mentorship, and leadership investment
• Access to all the JCC's cultural, learning, arts, and film programs
• Free fitness membership for the pool and health club
• Discounts on other JCC programs

WORK LOCATION

This position is primarily onsite at the Marlene Meyerson JCC Manhattan, located on the Upper West Side of Manhattan.

COMPENSATION

The salary range for this position is $125,000-$175,000 annually, commensurate with experience.

The Marlene Meyerson JCC Manhattan is committed to providing equal employment opportunities to all employees and applicants without regard to race, ethnicity, color, religion, sex, marital status and civil partnership/union status, sexual orientation, gender identity or expression, pregnancy, religion, national origin, age, disability, military or veteran status, genetic predisposition or carrier status, or any other characteristic as established and protected by applicable federal, state or local law.