Vice President, Commerce Strategy

Dentsu International Americas, LLC; New York (NY); Hybrid; USD 164,000 - 220,000; Full time

Benefits offered by this job

Medical insurance

Life insurance

Disability insurance

401k

Paid time off

Paid holidays

Parental leave

Job summary

Dentsu International Americas, LLC in New York is seeking a Vice President of Commerce Strategy to partner with senior Commerce leadership and drive strategic initiatives across North America. You will work across Media, Creative, Commerce Operations, Content, Technology, Data, and Client Leadership to deliver integrated Commerce solutions that accelerate growth.

This role serves as a strategic consultant for internal teams and clients, shaping business strategy, evaluating AI capabilities, and

Qualifications

• 10+ years of experience in strategy, consulting, commerce, retail media, digital marketing, or related disciplines.
• Experience developing strategic recommendations for senior business leaders.
• Strong understanding of commerce, ecommerce, retail media, customer experience, and marketing.
• Experience working across multiple business functions and stakeholder groups.
• Strong analytical, communication, and presentation skills.
• Ability to influence executive stakeholders and manage complex initiatives.
• Preferred Experience in consulting, agency, commerce technology, or enterprise strategy.
• Familiarity with AI, automation, and emerging commerce technologies.
• Experience supporting large enterprise clients.
• Experience contributing to business development and strategic growth initiatives.

Responsibilities

• Support the development of enterprise Commerce strategies and cross functional initiatives.
• Conduct market analysis, competitive assessments, and strategic evaluations that inform leadership decisions.
• Develop business cases, strategic recommendations, and executive presentations.
• Coordinate strategic initiatives across multiple Commerce workstreams.
• Partner with client teams to develop integrated Commerce strategies that span media, creative, content, operations, and technology.
• Support executive client workshops and strategic planning engagements.
• Develop recommendations that connect Commerce investments to measurable business outcomes.
• Help clients navigate evolving Commerce capabilities and market opportunities.
• Evaluate emerging technologies, AI capabilities, and strategic partners.
• Support the development of new Commerce offerings and go to market solutions.
• Partner with Product, Technology, Activation, and Measurement leaders to identify capability gaps and improvement opportunities.
• Contribute to the adoption of agentic AI capabilities across Commerce workflows.
• Support strategic new business opportunities and Commerce pitches.
• Develop strategic narratives, market positioning, and client recommendations.
• Partner with Growth teams on priority pursuits.
• Contribute to thought leadership and industry perspectives.

Skills

Strategic thinking

Executive communication

Stakeholder management

Analytical skills

Presentation skills

Influencing executives

Job description

Job Description: The Vice President, Commerce Strategy partners with senior Commerce leadership to develop and execute strategic initiatives that accelerate dentsu's Commerce business across North America. This role works across Media, Creative, Commerce Operations, Content, Technology, Data, and Client Leadership teams to help develop integrated Commerce solutions for clients while supporting the growth and evolution of the Commerce practice. The VP serves as a strategic consultant for internal teams and clients, helping connect business strategy with execution while supporting innovation, capability development, technology evaluation, and commercial growth.

Strategic Planning

• Support the development of enterprise Commerce strategies and cross functional initiatives.
• Conduct market analysis, competitive assessments, and strategic evaluations that inform leadership decisions.
• Develop business cases, strategic recommendations, and executive presentations.
• Coordinate strategic initiatives across multiple Commerce workstreams.

Client Strategy

• Partner with client teams to develop integrated Commerce strategies that span media, creative, content, operations, and technology.
• Support executive client workshops and strategic planning engagements.
• Develop recommendations that connect Commerce investments to measurable business outcomes.
• Help clients navigate evolving Commerce capabilities and market opportunities.

Innovation & Capability Development

• Evaluate emerging technologies, AI capabilities, and strategic partners.
• Support the development of new Commerce offerings and go to market solutions.
• Partner with Product, Technology, Activation, and Measurement leaders to identify capability gaps and improvement opportunities.
• Contribute to the adoption of agentic AI capabilities across Commerce workflows.

Commercial Growth

• Support strategic new business opportunities and Commerce pitches.
• Develop strategic narratives, market positioning, and client recommendations.
• Partner with Growth teams on priority pursuits.
• Contribute to thought leadership and industry perspectives.

Cross Functional Leadership

• Build strong relationships across Media, Creative, Commerce Operations, Measurement, Product, Technology, and Client Leadership organizations.
• Coordinate strategic initiatives involving multiple disciplines and executive stakeholders.
• Help establish best practices and scalable strategic frameworks across the Commerce practice.

Qualifications Required

• 10+ years of experience in strategy, consulting, commerce, retail media, digital marketing, or related disciplines.
• Experience developing strategic recommendations for senior business leaders.
• Strong understanding of commerce, ecommerce, retail media, customer experience, and marketing.
• Experience working across multiple business functions and stakeholder groups.
• Strong analytical, communication, and presentation skills.
• Ability to influence executive stakeholders and manage complex initiatives.
• Preferred Experience in consulting, agency, commerce technology, or enterprise strategy.
• Familiarity with AI, automation, and emerging commerce technologies.
• Experience supporting large enterprise clients.
• Experience contributing to business development and strategic growth initiatives.

The annual salary range for this position is $164,450 - $220,000.

Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.

For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

Location: New York

Brand: Dentsu Media

Time Type: Full time

Contract Type: Permanent

At dentsu, we believe great work happens when we're connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.

Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles).

Dentsu may designate other Hub offices at any time.

Those who live outside a commutable range may be designated as remote, depending on the role and business needs.

Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [e-mail] by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

About dentsu For over 120 years, innovation has been a core tenet - exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We're leading the way - helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.