Vice President, Business Development

Techne Media; Washington (District of Columbia); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading ad tech company in Washington, D.C. is seeking an experienced sales professional to target new clients within the political and public affairs space. The ideal candidate will have over 5 years of direct sales success, a strong knowledge of DSPs and social media platforms, and excellent communication skills. Responsibilities include developing business opportunities, collaborating with ad engineers, and driving revenue growth. The role requires a proactive approach to meet tight deadlines and adapt to changing priorities.

Qualifications

• 5+ years of direct sales success, including lead development and closing new business.
• Strong understanding of ad tech and the digital ecosystem.
• Ability to articulate solutions clearly and persuasively.

Responsibilities

• Research and identify new clients and business opportunities.
• Collaborate with Ad Engineers to develop advertising plans.
• Execute strategies to meet financial performance targets.

Skills

Sales experience

Knowledge of DSPs

Social Media Knowledge

Audience targeting

Reporting and visualization tools

Gsuite familiarity

Excellent communication skills

Tools

Google AdWords

Xandr

OneView/Roku

The TradeDesk

Datorama

Google Analytics

Google Data Studio

Job description

Responsibilities

• Target: Research and identify new clients and business opportunities with companies, campaigns and organizations within the political or public affairs & advocacy space. Build relationships with key decision makers, provide accurate forecasting, and generate sales plans and strategies for prospective clients using your working knowledge of Ad Tech and the Digital ecosystem.
• Acquire: Articulate our capabilities and technology to prospective clients in a clear and concise manner. Ability to move prospects to customers, customers to clients, and clients to partners – and successfully close deals.
• Collaborate with our Ad Engineers to develop sophisticated advertising and targeting plans for prospective clients.
• Create and present compelling and creative solutions that meet and exceed client requirements.
• Have the ability to hit revenue goals by acquiring new clients; as well as working with existing clients to uncover additional opportunities.
• Execute: Execute strategies to meet financial targets and drive new, incremental revenue opportunities.
• In collaboration with the ad operations and account management team, provide the client with expected deliverables by executing the agreed up strategic plan.
• Provide stellar customer service with quick response times, deliverables, and a keen focus on relations development.

Qualifications and Requirements

• 5+ years of experience in proven direct sales success requiring the development of leads and prospects, setting up and conducting meetings and pitches, and closing new business while also expanding existing customers’ needs.
• Working knowledge of DSPs: Google AdWords, Xandr, OneView/Roku, The TradeDesk, etc.
• Working Knowledge of Social Media: Facebook, Twitter, LinkedIn, Rumble, etc.
• Working knowledge of audience building and targeting with a multitude of different platforms, and to measure those results.
• Familiarity with reporting and visualization tools as they pertain to ad campaigns (Datorama, Funnel, Google Analytics, Google Data Studio).
• Familiarity with Gsuite.
• Passion for sales and excitement to build a company.
• Ability to multi-task, meet tight deadlines, and adapt quickly to changing priorities in a fast-paced work environment.
• Excellent written, verbal, and presentation skills with an ability to clearly convey concepts to different stakeholders.