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Zeno Group in Chicago is seeking a Vice President, Brand to lead integrated communications programs, shape strategies and manage senior client relationships. You will mentor teams, drive brand storytelling that aligns with business objectives and expand client engagements across earned, owned and social channels.
With 10+ years in PR or brand marketing, you will oversee campaigns, media strategy and executive visibility, while ensuring strong financial performance and collaboration across
Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company.
Are you enjoy helping brands build relevance, strengthen reputation and connect with audiences through meaningful storytelling and integrated communications? Are you energized by counseling clients, shaping ambitious strategies and leading teams to create work that drives business impact? As a Vice President, Brand at Zeno, you will lead integrated communications programs and client relationships for leading brands. Working closely with senior clients, account teams and cross-functional specialists, you will develop strategies that connect audience insights, culture and creativity with brand and business objectives. This is an opportunity for an experienced communications leader to shape high-impact client programs, deepen client relationships, mentor talent and contribute to the continued growth of Zeno's Brand practice.
Client Leadership & Strategic Counsel: Serve as a trusted advisor to senior client stakeholders, providing strategic counsel, anticipating opportunities and challenges, and leading communications programs that support brand and business objectives.
Brand Strategy & Storytelling: Develop integrated brand communications strategies, narratives and messaging that connect audience insights, cultural relevance and business priorities to create meaningful brand impact.
Integrated Campaign Leadership: Lead integrated campaigns, product launches, brand moments and communications initiatives across earned, owned, social, creator, experiential and emerging channels.
Media Relations & Executive Visibility: Provide strategic oversight of earned media and executive visibility programs, guiding storytelling, spokesperson strategy and media engagement that strengthen brand relevance and credibility.
Business Growth & Client Development: Identify opportunities to deepen client relationships, expand scopes of work and introduce new capabilities while contributing to new business efforts across the Brand practice.
Team Leadership & Talent Development: Lead, mentor and develop team members while fostering a collaborative environment where people can learn, grow and do their best work.
Financial & Operational Leadership: Oversee account performance, budgets, forecasting, staffing and resources while ensuring strong client service, high-quality work and sustainable business performance.
Cross-functional Collaboration: Partner across creative, digital, social, creator, analytics and other specialty teams to bring together the right capabilities and deliver integrated solutions for clients.
10+ years of experience in public relations, communications, brand marketing or related fields within an agency or similar environment.
Proven success leading integrated brand communications strategies and programs that support business and communications objectives.
Demonstrated experience counseling senior clients and building trusted relationships with marketing, communications and executive stakeholders.
Strong understanding of brand strategy, consumer behavior, culture and the evolving communications landscape.
Experience leading integrated campaigns across earned, owned, social, creator, experiential and other communications channels.
Strong earned media expertise, with experience guiding media strategy, executive visibility and brand storytelling programs.
Exceptional writing, storytelling and presentation skills, including experience developing and presenting strategic recommendations to senior clients.
Proven success identifying opportunities to grow client relationships, expand engagements and contribute to new business efforts.
Strong financial and operational management skills, including experience overseeing budgets, forecasting, staffing and account performance.
Experience leading integrated teams and collaborating across disciplines to deliver complex client programs.
Proven leadership experience, including mentoring, coaching and developing talent.
Collaborative and adaptable leadership style with curiosity about culture, audience behaviors and emerging communications trends.
Experience leading communications for major consumer or lifestyle brands.
Experience supporting major product launches, brand transformations or culturally relevant campaigns.
Experience contributing to new business pitches, organic client growth or agency initiatives.
Familiarity with data, analytics and emerging technologies that inform modern brand communications.
$115,000-$160,000 USD/yr. This is a national salary range and an employee's pay position within the range will be based on several factors including, but not limited to: geographic location, relevant qualifications, related experience, specialist expertise and seniority. The range listed is just one component of DJEH's total compensation package for employees. Other rewards may include health and welfare benefits, generous paid time off programs and bonus opportunities.
Zeno Group, Inc. provides equal employment opportunities to applicants and employees. Employment decisions are made on the basis of job-related criteria without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, marital status, age, genetic information, national origin, disability, military, or veteran status, or any other classification protected by applicable law. We invite all applicants to voluntarily self-identify their race, ethnicity, and gender. Submission of the information on this form is strictly voluntary and refusal to provide it will not subject you to any adverse treatment. Information obtained will be retained in a confidential file and separate from personnel records. This information may only be used in accordance with the provision of applicable federal laws, executive orders, and regulations. If you want more information about any of the sections, please check with a company representative.
A Fiercely Independent Agency Zeno is an award-winning, global integrated communications agency, born from PR, operating across North America, Europe and Asia. Zeno is – and always will be – for everyone. We are committed to fostering a global, diverse workforce where all employees feel valued, included and empowered. What sets Zeno apart is the people who comprise the agency – the unique perspectives, the varied worldviews and the impactful empathy – who are dedicated to driving positive change. To support our diverse workforce, we created safe-space communities to connect with others who share similar backgrounds, experiences, identities, etc. These resources include: Black Voices, Zin Miedo (Latinx), PRide at Zeno (LGBTQ+), Asian-cy (Asian and Pacific Islander), Zeno Village (working parents), Freshmen Homeroom (Intern, AAE, AE) and Healthy Minds (mental wellbeing). To reinforce our commitments to DE&I and take action against systemic racism, Zeno launched ‘Act Together’ in 2020. The initiative is reflective of our shared responsibility to undertake the hard work that brings about real, positive outcomes within Zeno and the broader communications industry. The strengthened infrastructure and resources we put in place ensures DE&I effectively informs everything we do. Act Together remains central to who we are and how we show up with the goal of lasting change. We will not waver in prioritizing this important work.