Vice President and General Manager

Nexstar Media Group, Inc.; Youngstown (OH); On-site; USD 180,000 - 280,000; Full time

Job summary

Nexstar Media Group, Inc. seeks a seasoned Vice President/General Manager to oversee its Youngstown media properties, including WKBN and WYFX, with oversight of WYTV service agreements and digital platforms.

The role prioritizes a digital-first leadership style and revenue growth through innovative digital strategies. The ideal candidate has 5+ years in senior management, a track record in digital advertising, and the ability to build strong teams across TV, digital, and sales to expand audience

Qualifications

• At least five years of senior management experience.
• Experience leading digital sales, broadcast sales, content and news teams.
• Digital-first leadership with proven revenue growth in digital advertising.

Responsibilities

• Oversee Nexstar's media properties in Youngstown, including WKBN (CBS) and WYFX (Fox), and manage operational agreements with Vaughan Media, LLC for WYTV (ABC/MyNet) and digital assets up to wkbn.com.
• Drive revenue growth through advanced digital advertising solutions and new business development.
• Lead cross-functional collaboration across departments to strengthen community presence and client relationships.
• Foster a growth-oriented culture with a focus on operational excellence and continuous improvement.

Job description

Nexstar Media Inc, America's largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in Youngstown, Ohio (DMA #117). The Vice President/General Manager will have full oversight over Nexstar's operations of WKBN (CBS), WYFX (Fox), and will oversee its operational agreements with Vaughan Media, LLC providing services to WYTV (ABC/MyNet), as well as wkbn.com and all other digital, mobile, and social assets for the stations.

The ideal candidate will be a digital-first leader with a proven record of driving revenue through advanced digital advertising solutions, new business development, and innovative sales strategies. The successful candidate will have led either a commercial television station with a strong digital advertising operation or a high-performing digital sales organization. Experience developing and scaling locally produced content across OTT, web, social, and linear platforms to expand audience reach and accelerate revenue growth is essential.

Success in this role requires strategic vision, disciplined execution, and the ability to build a highly collaborative, growth-oriented culture. The successful candidate will promote teamwork, innovation, operational excellence, and continuous improvement while developing strong relationships with employees, community leaders, and key clients. Experience managing a duopoly operation is preferred.

Candidates should have at least five years of senior management experience and a demonstrated ability to lead high-performing digital sales, broadcast sales, content, and news teams. The ability to collaborate effectively across departments, strengthen the station's community presence, and translate emerging digital opportunities into measurable business results is essential.

Youngstown offers an outstanding quality of life with a low cost of living, friendly neighborhoods, and a strong sense of community that makes it easy to feel at home. Residents enjoy access to beautiful parks, a vibrant local arts and dining scene, and the cultural and educational opportunities provided by Youngstown State University. The region is conveniently located between Cleveland and Pittsburgh, giving you access to big-city amenities while maintaining the affordability and pace of a smaller community. For professionals, Youngstown provides the opportunity to make a meaningful impact in a close-knit market while enjoying a comfortable lifestyle and excellent work-life balance.

About Nexstar Media Group, Inc.

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms. For more information, please visit nexstar.tv.