Vendor Marketing Lead: MDF & Co-op Programs

Paylocity; Houston (TX); On-site; USD 55,000 - 80,000; Full time

Job summary

Lonestar Electric Supply is seeking a Vendor Marketing Specialist to own MDF and co-op programs across our branch network, turning vendor dollars into measurable marketing activity. You’ll connect manufacturer partners, branch leaders, and the marketing team to ensure funds are claimed and used effectively.

The ideal candidate thrives managing a program end-to-end, is skilled with spreadsheets, and can juggle many moving pieces while meeting deadlines.

Qualifications

• Hands-on experience managing MDF, co-op, or channel marketing funds.
• 2–4 years in marketing within distribution, wholesale, or manufacturing.
• Experience with distributor/manufacturer partnerships and vendor programs.
• Strong Excel or Google Sheets skills for trackers.
• Excellent organization and communication with vendors and teams.
• Willingness to travel occasionally.

Responsibilities

• Own the annual MDF and co-op process across vendor partners: track funds, accrual rules, submission deadlines, and claim requirements.
• Maintain and improve MDF tracker with branch allocations, vendor tabs, and leadership reporting.
• Work with branch leaders to identify eligible activities and ensure timely funds usage.
• Prepare and submit claims with documentation; track reimbursements to payment.
• Partner with vendors on joint marketing plans, campaigns, and promotions.
• Execute vendor-funded campaigns including email, digital, print, signage, and branded merchandise.
• Coordinate with marketing for campaign production; own vendor requirements, budget, and approvals.
• Plan and run vendor-supported events (counter days, open houses, training sessions, trade shows).
• Report on program performance and fund utilization to leadership and partners.
• Support broader marketing initiatives across Lonestar family.

Skills

MDF management

Excel/Sheets

Vendor marketing

Multi-project management

Communication

Travel readiness

Education

Bachelor's degree in Marketing/Business

Tools

Adobe Creative Suite

Canva

Email marketing platforms

Job description

Lonestar Electric Supply is seeking a Vendor Marketing Specialist to own MDF and co-op programs across our branch network, turning vendor dollars into measurable marketing activity. You’ll connect manufacturer partners, branch leaders, and the marketing team to ensure funds are claimed and used effectively.

The ideal candidate thrives managing a program end-to-end, is skilled with spreadsheets, and can juggle many moving pieces while meeting deadlines.