UX‑Driven Web Designer for Brand Sites & Accessibility

American Society of Hematology; Northern (KY); Hybrid; USD 61,000 - 71,000; Full time

Job summary

The American Society of Hematology (ASH) is seeking a Web Design Specialist to implement UX and design updates to the ASH website within our CMS. You will work with Digital Content and Web teams to create new pages and redesign content, ensuring assets align with branding.

Responsibilities include creating media assets, improving UI/UX, and maintaining a consistent visual identity across ASH digital properties, while collaborating with multiple departments and external consultants.

Qualifications

• Bachelor’s degree in digital design, graphic design, digital marketing, or a related field.
• Minimum of three years of proven experience in web and digital content design.
• Experience with a professional medical society or nonprofit organization strongly preferred.
• Expertise in web content development, web content management systems, content marketing, and user experience/user design principles.
• Experience with Sitecore is strongly preferred.
• Must have proficiency with Figma or other wireframing tools.
• Must have proficiency with Adobe Creative Suite (Photoshop, InDesign, Illustrator) and/or other graphic design tools (e.g. Canva).
• Strong understanding of UI/UX best practices, accessibility standards, design principles, and layout composition.
• Must be able to work in a team-oriented environment, collaborate across multiple departments, and successfully work with internal stakeholders, vendors, and agencies.
• Strong organizational and project management experience; Wrike is preferred.

Responsibilities

• Works closely with the Digital Content Specialist and Web Specialist to update or create pages on the ASH website by implementing best practice design and layout changes in the content management system (CMS).
• Creates and optimizes digital media assets including photos, video, and graphics for use on the ASH website, emails, and social media.
• Works closely with the Manager, Web Strategy and Analytics and the IT department to identify and implement value-adding integrations to improve user interface (UI)/user experience (UX) on the Society’s website.
• Enhances the website with photos, graphics, and videos that support overall branding and align with targeted campaign messaging and business goals.
• Builds and maintains a consistent visual identity and strategy across ASH’s digital properties in line with the Society’s branding and style guide.
• Consults and provides recommendations for UI/UX across the Society’s website presence including ASH Research Collaborative, ASH Publications, and others as needed.
• Ensures the Society’s website presence (across all domains) meets accessibility and usability best practices.
• Works with the Society’s consultants to test, implement, and review changes to the Society's website and CMS.

Skills

UX design

UI/UX principles

Team collaboration

Content management

Accessibility standards

Education

Bachelor’s degree in digital design, graphic design, digital marketing, or a related field

Tools

Figma

Sitecore

Adobe Creative Suite

Wrike

Canva

Job description

The American Society of Hematology (ASH) is seeking a Web Design Specialist to implement UX and design updates to the ASH website within our CMS. You will work with Digital Content and Web teams to create new pages and redesign content, ensuring assets align with branding.

Responsibilities include creating media assets, improving UI/UX, and maintaining a consistent visual identity across ASH digital properties, while collaborating with multiple departments and external consultants.