UX Copywriter

D. R. Horton; Arlington (TX); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Stock Purchase Plan

Flex Spending Accounts

Paid Holidays

Job summary

D.R. Horton, Inc. in Arlington, TX is seeking a UX Copywriter to develop clear marketing copy for campaigns, websites, email, ads, and customer communications, aligning with brand voice. Collaboration with marketing, creative, product, and digital teams is essential.

A portfolio is required. This in-person role in our Arlington office offers a dynamic environment with opportunities to influence user experiences and drive engagement across channels.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or related field.
• 3-5+ years of copywriting experience across multiple marketing channels.
• UX Experience required.
• Strong writing and editing skills with the ability to communicate ideas clearly and effectively.
• Proven experience writing marketing copy for email, SMS, paid social, organic social, and paid search.
• Experience writing UX/product copy with a strong understanding of user-centered design principles.
• Strong understanding of performance marketing and conversion-focused writing.
• Ability to write both short-form and longer-form content (blogs, landing pages, SEO content is a plus).

Responsibilities

• Translate marketing strategies and creative briefs into clear messaging that supports campaign goals and brand positioning across the following areas: Email/SMS marketing campaigns; Paid social; Web pages; Video scripts; Organic social content; Paid search.
• Maintain consistency in tone, voice, and messaging across all marketing channels and content formats.
• Collaborate with designers, marketing leadership, and product teams to develop integrated campaign content.
• Adapt messaging for multiple formats including web pages, social media, landing pages, advertising, and promotional materials.
• Review and revise content based on stakeholder feedback while ensuring clarity, accuracy, and alignment with brand guidelines.
• Support marketing initiatives by producing content that drives customer engagement and supports business objectives.
• Ensure all written materials comply with brand standards, legal requirements, and company messaging guidelines.
• Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear.
• Assist with proofreading and editing of marketing materials produced by internal teams or external partners.
• Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company.

Skills

UX Experience

Strong writing

Editing skills

Marketing copy

Education

Bachelor’s degree in Marketing, Communications, Journalism, English, or related field

Tools

SEO tools

A/B testing tools

Analytics tools

Job description

Job Description - UX Copywriter (2602889)

Job Description

UX Copywriter - 2602889

Description

D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website at www.drhorton.com for more information.

D.R. Horton, Inc. is currently looking for a UX Copywriter . The right candidate will develop clear, compelling marketing copy that supports brand messaging and customer engagement across digital and traditional channels. This role collaborates with marketing, creative, product, and digital teams to produce content for campaigns, websites, email, advertising, and customer communications while ensuring consistency with brand voice and messaging standards. A portfolio link must be attached to your resume to qualify for this role. This is an in-person role in our Arlington office.

Essential Duties and Responsibilities include the following. Other duties may be assigned.

• Translate marketing strategies and creative briefs into clear messaging that supports campaign goals and brand positioning across the following areas:
  • Email/SMS marketing campaigns
  • Paid social (Meta, TikTok, etc.)
  • Web pages
  • Video scripts
  • Organic social content
  • Paid search (Google Ads)

Maintain consistency in tone, voice, and messaging across all marketing channels and content formats

Collaborate with designers, marketing leadership, and product teams to develop integrated campaign content

Adapt messaging for multiple formats including web pages, social media, landing pages, advertising, and promotional materials

Review and revise content based on stakeholder feedback while ensuring clarity, accuracy, and alignment with brand guidelines

Support marketing initiatives by producing content that drives customer engagement and supports business objectives

Ensure all written materials comply with brand standards, legal requirements, and company messaging guidelines

Ability to work overtime

Assist with proofreading and editing of marketing materials produced by internal teams or external partners

• Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company

Qualifications

Education and/or Experience

Bachelor’s degree in Marketing, Communications, Journalism, English, or related field

3-5+ years of copywriting experience across multiple marketing channels

UX Experience required

Strong writing and editing skills with the ability to communicate ideas clearly and effectively

• Proven experience writing marketing copy for email, SMS, paid social, organic social, and paid search
• Experience writing UX/product copy with a strong understanding of user-centered design principles
• Strong understanding of performance marketing and conversion-focused writing

Ability to write both short-form and longer-form content (blogs, landing pages, SEO content is a plus)

Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision

• The noise level is generally moderate

Preferred Qualifications

Experience writing for digital marketing campaigns and websites

Familiarity with SEO best practices and digital content optimization

• Familiarity with A/B testing and performance analytics tools
• Experience working closely with product and design teams on end-to-end user journeys
• Experience contributing to or evolving brand voice and messaging frameworks

Come joina winning team with a Fortune 500 company! We are growing fast and arelooking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:

• Medical, Dental and Vision
• Employee Stock Purchase Plan
• Flex Spending Accounts
• Life & Disability Insurance
• Vacation, Sick, Personal Time and Company Holidays
• Multiple Voluntary and Company provided Benefits

Build YOUR future with D.R. Horton, America’s Builder.#WeBuildPeopleToo