UX Content Strategist

Synergy Interactive; New York (NY); On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a talented content strategist to develop and implement scalable content strategies that resonate with brand voice and business goals. In this mid-senior level role, you will collaborate with UX, design, and development teams to create engaging content-driven experiences. Your expertise in information architecture and content modeling will be crucial as you partner with SEO specialists to enhance search visibility. If you are passionate about optimizing content for user engagement and have a strong portfolio showcasing your work across various industries, this opportunity is perfect for you.

Qualifications

• 3-5 years of experience in UX content strategy and implementation.
• Proven expertise in information architecture and content modeling.

Responsibilities

• Develop scalable content strategies aligned with brand voice and objectives.
• Conduct content audits and competitive research to inform strategy.

Skills

UX content strategy

information architecture

content modeling

structured content approaches

SEO optimization

project management

user research methodologies

Tools

Adobe Experience Manager

Sitecore

WordPress

Contentful

SEMrush

Screaming Frog

Google Analytics

Hotjar

AirTable

Job description

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Responsibilities:

• Develop scalable, enterprise-level content strategies that align with brand voice and business objectives.
• Conduct content audits, gap analyses, and competitive research to drive strategy decisions.
• Define content models, taxonomies, and information architecture to enhance user experience and findability.
• Collaborate closely with UX, design, and development teams to create content-driven experiences.
• Partner with SEO specialists to optimize content for search visibility using tools like SEMrush and Screaming Frog.
• Establish content governance frameworks, editorial guidelines, and workflows for long-term content management.
• Work directly with clients and stakeholders to ensure content aligns with business goals.
• Develop content migration strategies for website redesigns and CMS platform migrations.
• Utilize Google Analytics and user research to refine strategies and improve engagement.

Qualifications & Skills:

• 3-5 years of experience in UX content strategy, including developing and implementing complex content strategies.
• Proven expertise in information architecture, content modeling, and structured content approaches.
• Experience with common CMS platforms such as Adobe Experience Manager, Sitecore, WordPress, or Contentful.
• Proficiency with SEMrush, Screaming Frog, and AirTable for content auditing and organization.
• Familiarity with usability best practices and user research methodologies.
• Experience with website analytics platforms like Google Analytics and Hotjar.
• Ability to manage multiple projects simultaneously while meeting deadlines and budget constraints.
• A strong portfolio showcasing UX-focused content strategy work across multiple industries.

Seniority Level

Mid-Senior level

Employment Type

Contract

Job Function

Strategy/Planning, Advertising, and Writing/Editing

Industries

IT Services and IT Consulting, Advertising Services, and Software Development