AI Content Strategist

Pressrun; New York (NY); Hybrid; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health insurance

Dental and vision insurance

Unlimited PTO (3 weeks minimum)

$2,500 annual learning & development预算

Equity participation

Job summary

Pressrun is seeking a seasoned content strategist to define how we leverage AI across research, ideation, drafting, editing, and distribution, while ensuring editorial standards are maintained for client programs.

You will shape scalable content initiatives, collaborate with editorial, design, and engineering to implement AI workflows, and measure impact with robust metrics. A strong portfolio and stakeholder communication are essential.

Qualifications

• 6+ years in content strategy at an agency, publisher, or technology company
• Deep understanding of how AI is changing content creation, distribution, and discovery
• Analytical mindset with fluency in content metrics, SEO, and performance measurement
• Ability to communicate complex strategy to both technical and non-technical stakeholders
• Portfolio of content strategies that drove measurable business results

Responsibilities

• Develop AI-augmented content strategies for client programs across formats and channels
• Design workflows that integrate AI tools into editorial, design, and production processes
• Define content architectures that maximize discoverability across search, social, and AI surfaces
• Conduct audience and market research to inform content positioning and messaging
• Measure and optimize content performance against business objectives
• Collaborate with engineering to build and improve AI-powered content tools
• Stay current on AI capabilities and translate them into practical content applications

Skills

Content strategy

AI content

Analytics

SEO

Cross-functional comms

Portfolio results

Tools

LLMs

Prompt engineering

AI tools

Job description

You design content systems that leverage AI to scale quality, not just volume. You'll define how we use AI across the content lifecycle — from research and ideation to drafting, editing, and distribution — while ensuring every piece maintains the editorial standard our clients expect.

What you'll do

• Develop AI-augmented content strategies for client programs across formats and channels
• Design workflows that integrate AI tools into editorial, design, and production processes
• Define content architectures that maximize discoverability across search, social, and AI surfaces
• Conduct audience and market research to inform content positioning and messaging
• Measure and optimize content performance against business objectives
• Collaborate with engineering to build and improve AI-powered content tools
• Stay current on AI capabilities and translate them into practical content applications

What we're looking for

• 6+ years in content strategy at an agency, publisher, or technology company
• Deep understanding of how AI is changing content creation, distribution, and discovery
• Analytical mindset with fluency in content metrics, SEO, and performance measurement
• Ability to communicate complex strategy to both technical and non-technical stakeholders
• Portfolio of content strategies that drove measurable business results

Nice to have

• Hands-on experience with LLMs, prompt engineering, and AI content tools
• Background in SEO/AEO/GEO strategy
• Experience in B2B or thought leadership content
• Equity participation
• Health, dental, and vision insurance
• Unlimited PTO with a 3-week minimum
• $2,500 annual learning & development budget