User Acquisition Manager

Candivore; Plum (Allegheny County); On-site; USD 60,000 - 100,000; Full time

Job summary

Join a forward-thinking mobile gaming company as a User Acquisition and Campaigns Manager. In this dynamic role, you will lead hands-on management of user acquisition and remarketing campaigns, utilizing your analytical skills to drive growth for our flagship game. Collaborate with passionate teams to identify user segments and develop compelling messaging that resonates with our audience. If you are creative, data-driven, and have a passion for gaming, this is the perfect opportunity to make a significant impact in a thriving environment.

Qualifications

• 2+ years experience in user acquisition for gaming or mobile products.
• Experience with various advertising platforms and analytical skills.

Responsibilities

• Manage large-scale user acquisition and remarketing campaigns.
• Analyze data to identify trends and opportunities for improvement.

Skills

User Acquisition

Campaign Management

Analytical Skills

Creativity

Communication Skills

Tools

Google Ads

TikTok Ads

DSPs

Unity

Job description

Candivore, founded in 2018, is an independent mobile gaming company. Our flagship game, Match Masters, is an innovative multiplayer match-3 puzzle enjoyed by millions of players worldwide. At Candivore, we thrive on small, collaborative teams where every voice matters and each team member can make a meaningful impact on the final product. We believe that open, honest, and respectful communication is key to driving our games forward.

About the job

We are looking for an experienced user acquisition and campaigns manager who shares our passion for social games and Match Masters in particular to join Match Masters' user acquisition team. The ideal candidate has a holistic understanding of the mobile marketing ecosystem, analytical thinking, creativity, perfect execution and great communication skills.

Responsibilities

• Hands-on management of large-scale user acquisition and remarketing campaigns on gaming ad networks (Google, Unity, DSPs, etc.)
• Identify different user segments and match relevant messaging & creative
• Competitive analysis and research, understanding markets trends and deriving insights
• Work closely with product and monetization teams to understand and influence in-game activities and features
• Analyzing data to identify trends, opportunities, and discrepancies
• Overseeing CPE campaigns on offer walls and rewarded play network

Requirements

• 2+ years experience in user acquisition for gaming or other consumer mobile products
• Experience with different advertising platforms (TikTok/Google Ads/Networks/DSPs etc)
• Great analytical skills, with the ability to analyze data, draw conclusions, develop actionable recommendations and implement them
• Creative oriented
• Passion for gaming, growth and hitting ambitious targets