Travel-Ready Event Marketing Strategist

First Horizon Bank; Memphis (TN); On-site; USD 70,000 - 95,000; Full time

Job summary

First Horizon Bank in Memphis seeks an experienced Events Manager to oversee the bank’s event marketing strategy and execute in-person events on schedule and within budget. You will collaborate with the Integrated Marketing Managers and the Brand & Shared Services Manager to forecast event needs, refine messaging, manage venues, and maximize ROI across channels, with travel up to 30% as required.

Ideal candidates have a Bachelor’s degree and CMP is preferred, plus strong organization,

Qualifications

• Previous Event Management experience required.
• Bachelor’s Degree and/or CMP Certification (preferred).
• Excellent organization and time management skills required.
• Accuracy and attention to detail in addition to basic problem-solving skills required.
• Ability to multitask.

Responsibilities

• Manages strategic review and components of in-person events.
• Manages logistical aspects of in-person events to include site research, venue recommendations, contract processing with Procurement, managing assets, coordinating layout, F&B, and A/V needs.
• Works with Procurement and third-party site selection companies on research, contract review and approval.
• Works with local teams to complete delegated tasks and on-site support.
• Creates and manages all event components needed in Stova (meeting management system).
• Works with Creative, CRM and Analytics on event branding, campaign management, and ROI.
• Develops and refines event messaging, promotion, and marketing channels.
• Ensures events are completed on time and on budget.
• Stays current on event trends and makes recommendations.

Skills

Organization & time management

Attention to detail

Multitasking

Education

Bachelor's Degree

CMP Certification

Tools

Stova

Job description

First Horizon Bank in Memphis seeks an experienced Events Manager to oversee the bank’s event marketing strategy and execute in-person events on schedule and within budget. You will collaborate with the Integrated Marketing Managers and the Brand & Shared Services Manager to forecast event needs, refine messaging, manage venues, and maximize ROI across channels, with travel up to 30% as required.

Ideal candidates have a Bachelor’s degree and CMP is preferred, plus strong organization,