Transportation and Transit Marketing Program Manager

Blueprint Creative Group; Miami (FL); On-site; USD 70,000 - 100,000; Full time

Job summary

A leading strategic communications agency seeks a Transportation & Transit Communications Manager in Miami. The successful candidate will manage public education and outreach campaigns focused on roadway safety and public transit use, requiring strong project management and communication skills.

Qualifications

• 5+ years in marketing or communications, 2+ years in transportation or public safety.
• Proven experience with public awareness campaigns.
• Strong project management skills.

Responsibilities

• Lead public education campaigns on transportation safety.
• Manage multi-channel marketing strategies including digital and print.
• Collaborate with stakeholders including transport agencies.

Skills

Project Management

Communication

Marketing Analytics

Stakeholder Engagement

Job description

Transportation & Transit Communications Manager

Transportation & Transit Communications Manager

2 days ago Be among the first 25 applicants

About Us:

Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

About Us:

Blueprint Creative Group is a strategic communications agency supporting state, local, and federal government agencies with enterprise-wide communications, public affairs, and program management.

Position Overview:

We are seeking a seasoned Communications Manager with specific experience working onTransportation and Transit programsto lead, manage, and implement public education and outreach campaigns focused on roadway safety, transit use, and responsible driving behavior. The ideal candidate brings a strong background in marketing and communications, and a deep understanding of transportation, traffic safety, and public behavior change.

This role is perfect for a strategic thinker and hands-on executor who thrives in a collaborative environment and has experience managing campaigns around issues such as seatbelt use, distracted driving, impaired driving, pedestrian and cyclist safety, and encouraging public transit use.

Key Responsibilities:

• Develop and lead large-scale public education campaigns related to transportation safety and transit awareness
• Manage multi-channel marketing strategies including digital, print, radio, out-of-home, and grassroots outreach
• Collaborate with stakeholders such as the Department of Transportation, transit agencies, law enforcement, advocacy groups, and community partners
• Conduct research, message testing, and audience segmentation to inform campaign strategy
• Oversee creative development, including messaging visuals, and media placement
• Track campaign performance, analyze data, and optimize for impact and reach
• Lead project planning, timelines, budgets, and vendor coordination
• Facilitate community engagement, outreach events, and public education initiatives
• Ensure compliance with client and regulatory requirements on all campaigns
  
  

Qualifications:

• 5+ years of experience in marketing, communications, or public relations, with at least 2 years focused on transportation, public safety, or behavioral change campaigns
• Demonstrated experience managing public awareness efforts around topics such as seatbelt use, safe driving, public transit ridership, pedestrian/cyclist safety, or similar
• Strong project management skills with the ability to manage multiple projects simultaneously
• Excellent written and verbal communication skills
• Experience working with government agencies, transportation departments, or transit authorities a plus
• Knowledge of marketing analytics tools and campaign performance metrics
• Passion for transportation safety, equity, and sustainability
  
  

Preferred Skills:

• Familiarity with Vision Zero, Safe Streets initiatives, or FTA/FTA-funded programs
• Experience with multilingual or culturally competent campaign development
• Creative direction or experience working closely with designers and media teams
• Crisis communications or media relations experience
  
  

Powered by JazzHR

bBkXVoRQ8p

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Internet Publishing

Referrals increase your chances of interviewing at Blueprint Creative Group by 2x

Get notified about new Communications Manager jobs in Miami, FL.

Webinar Host & Marketing Campaigns Manager (Fully Remote)

Fort Lauderdale, FL $40.00-$50.00 2 weeks ago

Miami, FL $100,000.00-$150,000.00 2 weeks ago

Miami, FL $75,000.00-$90,000.00 3 days ago

Associate Manager, Product Marketing (REMOTE)

Sr. Manager, IT Software Implementation - USA Remote

Miami, FL $140,000.00-$150,000.00 2 weeks ago

Manager, Software Engineering (Consumer Comms)

Lead Specialist Scientific Communications (United States) REMOTE

Product Marketing Manager, Clinical Decision Support (REMOTE -- USA)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.