Traffic Manager - Greenville Hyundai

Sonic Automotive

Greenville (TX)

On-site

USD 48,000 - 60,000

Full time

7 days ago
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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
HSA
401k
Paid time off
Award-winning training
Career advancement
Employee discounts on car purchasing/"
Personal Automotive Concierge Service

Job summary

Son ic Automotive is seeking a Traffic Manager in Texas to own traffic management playbooks, optimize in-store structure, and drive KPI performance. You will work with dealership teams and the Brand Traffic Management Director to boost sales and profitability.

This role requires at least 2 years in automotive retail management and in-house training experience; proficiency with CDK CRM and MS Office is expected. Competitive benefits and comprehensive training are offered.

Qualifications

  • Minimum 2 years automotive retail management.
  • Minimum 2 years training and development (store and/or corporate level).
  • Able to set priorities, multi-task, achieve goals and obtain buy-in.
  • Ability to identify opportunities and create action plans to improve sales performance.
  • Proficient in CDK CRM (Elead).
  • Exceptional communication skills, both written and verbal.
  • Ability to establish and maintain strong internal and external relationships.
  • Strong organizational and analytical skills, including: planning strategy, problem solving and root cause identification.
  • Experience in developing strategies and communication.
  • Experience in group facilitation, coaching and leading teams.
  • Must be technology savvy and current on business trends.
  • Must be adaptable to change.
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook.

Responsibilities

  • Maintains a thorough understanding of Traffic Management.
  • Assists store in identifying and addressing low performing areas in comparison to KPIs, targets, and objectives.
  • Partners with TMDs and General Managers to implement action plans and hold teams accountable.
  • Drives standardization of traffic management processes at the department level.
  • Communicates traffic management changes and enhancements to all applicable staff.
  • Collaborates with TMD and eLead support to resolve issues and complete requests.
  • Outlines precise growth plans in the department to achieve KPIs and awards.
  • Performs monthly traffic management audits and reviews scorecards.
  • Facilitates weekly internet traffic management meetings.
  • Mysteriously shops competitors and internal departments to ensure lead performance is precise.
  • Reviews call performance daily through CallRevu.
  • Inspects website accuracy and quality (mobile and desktop).
  • Holds management and sales teammates accountable for results and KPI targets.
  • Trains, coaches, mentors, and develops teammates as needed.

Skills

Automotive retail management
Training & development
Communication skills
Team leadership
Analytical skills
Relationship building

Tools

CDK CRM (Elead)
Microsoft Word
Microsoft Excel
PowerPoint
Outlook

Job description

Our associates are happy to work here because:
  • We boast the lowest turnover in the industry.
  • We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
  • We are committed to developing and promoting within the company.
  • Our benefits are extremely competitive with Medical, Dental, Vision, HSA, 401k and PTO.
  • We encourage peer to peer teamwork and recognition.
  • Special benefits to purchasing and leasing a car.
  • Personal Automotive Concierge Service.
If you want to find out more about the types of jobs we have here, we've highlighted a few.
We're proud of what we're doing here. Come and join us!
Annual Salary Range:

48k-60k

The Traffic Manager is responsible for three primary areas: ensuring 100% Traffic Management Playbook compliance, owning in-store structure, and maintaining Sonic Brand KPI performance.

They will work side-by-side with dealership teammates and Brand Traffic Management Director to identify strengths and opportunities in each of the areas listed above. The Traffic Manager will assist the store in executing to increase overall Traffic Management performance, dealership sales, and profitability.

This position also works laterally with other management personnel in the dealership, with emphasis on New and Used Vehicle Operations. This is to bring a comprehensive analysis and well-rounded resource to the assigned departments.

The Traffic Manager will report directly to the General Manager in alignment with their Traffic Management Director.

Duties and Responsibilities:
  • Maintains a thorough understanding of Traffic Management
  • Assists store in identifying and addressing low performing areas in comparison to individual KPI’s, targets, and objectives
  • Partners with TMD’s and General Managers to implement action plans based on opportunities, and hold teams accountable to achieving defined objectives
  • Drives standardization of traffic management processes at the department level
  • Effectively communicates traffic management changes and enhancements to all applicable department teammates
  • Partners with TMD and eLead support team to resolve issues and complete requests
  • Outline precise growth plans in the department to achieve KPI’s, metrics, and awards
  • Perform monthly traffic management full audit. The scorecard can be found in the Traffic Management Playbook Chapter 1 – Overview, KPI’s Support
  • Facilitates weekly internet traffic management meeting. Guidance structure is in Traffic Management Playbook Chapter 7 Internet
  • Mystery shops our competitors weekly as well as our own departments to ensure lead performance is handled with precision
  • Review call performance daily through CallRevu
  • Inspect website (mobile and desktop), check for accuracy and quality (i.e., specials, photos etc.)
  • Holds management and sales teammates accountable for achieving results and hitting KPI targets
  • Trains, coaches, mentors, and develops teammates where needed
Requirements:
  • Minimum 2 years automotive retail management
  • Minimum 2 years training and development (store and/or corporate level)
  • Able to set priorities, multi-task, achieve goals and obtain buy-in
  • Ability to identify opportunities and create action plans to improve sales performance
  • Proficient in CDK CRM (Elead)
  • Exceptional communication skills, both written and verbal
  • Ability to establish and maintain strong internal and external relationships
  • Strong organizational and analytical skills, including: planning strategy, problem solving and root cause identification
  • Experience in developing strategies and communication
  • Experience in group facilitation, coaching and leading teamsMust be technology savvy and current on business trends
  • Must be adaptable to change
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook

It's time to make the most important move of your career. From our cooperative team-based approach; to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

All your information will be kept confidential according to EEO guidelines.

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