Internet Sales Manager / Traffic Manager - Jordan Toyota

Sonic-Automotive

Mishawaka (IN)

On-site

USD 50,000 - 60,000

Full time

14 days+

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Job summary

Sonic Automotive is seeking a Traffic Manager in Mishawaka, IN to oversee 100% Traffic Management Playbook compliance, in-store structure, and Brand KPI performance. You will work with dealership teams and the Brand Traffic Management Director to boost traffic management, sales, and profitability.

This role interacts with New and Used Vehicle Operations to provide analysis and support, reporting to the General Manager.

Qualifications

  • Preferred 2 years automotive retail management.
  • Preferred 2 years training and development (store and/or corporate level).
  • Able to set priorities, multi-task, achieve goals and obtain buy-in.
  • Ability to identify opportunities and create action plans to improve sales performance.

Responsibilities

  • Maintains a thorough understanding of Traffic Management.
  • Identifies and addresses low performing areas in KPI terms and targets.
  • Partners with TMDs and GMs to implement action plans and hold teams accountable.
  • Drives standardization of traffic management processes at the department level.
  • Communicates traffic management changes to all applicable teammates.
  • Partners with TMD and eLead support to resolve issues and complete requests.
  • Outlines growth plans to achieve KPI targets and awards.
  • Performs monthly traffic management audits and reviews KPI scorecards.
  • Leads weekly internet traffic management meetings.
  • Performs regular mystery shops to ensure lead performance.
  • Reviews call performance daily and inspects website for accuracy.

Skills

Leadership
Communication
Analytical skills
Team coaching
Multi-tasking

Tools

CDK CRM

Job description

  • Full-time
  • SHL Package: Sonic Sales Manager
  • Dealership: 588 - Jordan Toyota
  • Compensation: USD 50000 - USD 60000 - yearly
Company Description

Sonic Automotive is a Fortune 500 company that is transforming the way people shop for, buy and service their vehicles. Our talented team work together to ensure we provide an experience unmatched by our competitors.

Our associates are happy to work here because:

  • We boast the lowest turnover in the industry.
  • We provide award winning training (Training Magazine Top 125, and Brandon Hall Awards).
  • We are committed to developing and promoting within the company.
  • We are technology based - most jobs use iPads or iPhones that we provide.
  • Our benefits are extremely competitive with Medical, dental, vision, HSA, 401k and PTO.
  • We encourage peer to peer teamwork and recognition.
  • Special benefits to purchasing and leasing a car.
  • Personal Automotive Concierge Service.

If you want to find out more about the types of jobs we have here, we've highlighted a few.

We're proud of what we're doing here. Come and join

Annual Salary Range:

$50,000-$60,000 Based off performance

Job Description

The Traffic Manager is responsible for three primary areas: ensuring 100% Traffic Management Playbook compliance, owning in-store structure, and maintaining Sonic Brand KPI performance.

They will work side-by-side with dealership teammates and Brand Traffic Management Director to identify strengths and opportunities in each of the areas listed above. The Traffic Manager will assist the store in executing to increase overall Traffic Management performance, dealership sales, and profitability.

This position also works laterally with other management personnel in the dealership, with emphasis on New and Used Vehicle Operations. This is to bring a comprehensive analysis and well-rounded resource to the assigned departments.

The Traffic Manager will report directly to the General Manager in alignment with their Traffic Management Director.

Duties and Responsibilities:

  • Maintains a thorough understanding of Traffic Management
  • Assists store in identifying and addressing low performing areas in comparison to individual KPI’s, targets, and objectives
  • Partners with TMD’s and General Managers to implement action plans based on opportunities, and hold teams accountable to achieving defined objectives
  • Drives standardization of traffic management processes at the department level
  • Effectively communicates traffic management changes and enhancements to all applicable department teammates
  • Partners with TMD and eLead support team to resolve issues and complete requests
  • Outline precise growth plans in the department to achieve KPI’s, metrics, and awards
  • Perform monthly traffic management full audit. The scorecard can be found in the Traffic Management Playbook Chapter 1 – Overview, KPI’s Support
  • Facilitates weekly internet traffic management meeting. Guidance structure is in Traffic Management Playbook Chapter 7 Internet
  • Mystery shops our competitors weekly as well as our own departments to ensure lead performance is handled with precision
  • Review call performance daily through CallRevu
  • Inspect website (mobile and desktop), check for accuracy and quality (i.e., specials, photos etc.)
  • Holds management and sales teammates accountable for achieving results and hitting KPI targets
  • Trains, coaches, mentors, and develops teammates where needed
Qualifications

Requirements:

  • Preferred 2 years automotive retail management
  • Preferred 2 years training and development (store and/or corporate level)
  • Able to set priorities, multi-task, achieve goals and obtain buy-in
  • Ability to identify opportunities and create action plans to improve sales performance
  • Proficient in CDK CRM (Elead)
  • Exceptional communication skills, both written and verbal
  • Ability to establish and maintain strong internal and external relationships
  • Strong organizational and analytical skills, including: planning strategy, problem solving and root cause identification
  • Experience in developing strategies and communication
  • Experience in group facilitation, coaching and leading teams
  • Must be technology savvy and current on business trends
  • Must be adaptable to change
  • Proficient in Microsoft Word, Excel, PowerPoint, and Outlook
Additional Information

It's time to make the most important move of your career. From our cooperative team-based approach; to our more than 1,000 internal advancements each year, it's easy to see the difference. When you join our organization, you'll enjoy comprehensive training, competitive compensation, and unparalleled benefits. Simply put, you'll experience the best that a career in the automotive industry has to offer.

All your information will be kept confidential according to EEO guidelines.

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