TikTok Livestream Operations Part-Time / Internship

Halara; Glendale (CA); On-site; USD 21,000 - 30,000; Part time

Job summary

Halara is seeking a part-time internship on-site in Glendale, CA, focusing on TikTok livestream operations and e-commerce performance. The role offers an evaluation period of two months, with potential for longer hours based on performance and business needs.

Ideal candidates have 6 months to 1 year of experience in TikTok Live operations or related fields, with a strong foundation in e-commerce, digital marketing, social media, or sales. On-site work is required with US work authorization.

Qualifications

• Experience in TikTok Live operations or related field is preferred.
• Familiarity with e-commerce livestreaming, social media, and digital marketing is beneficial.
• Interest in data and livestream performance metrics is important.

Responsibilities

• Livestream Operations & Execution: support day-to-day livestream setup and product management.
• Livestream Pacing & Sales Strategy: adjust product sequencing and pacing to optimize sales.
• Real-Time Data Monitoring & Optimization: track GMV, CTR, CVR, viewer metrics and adjust live accordingly.
• Host Coordination & On-Site Support: coordinate with hosts and respond to live questions.
• Pre-Live Preparation & Post-Live Review: prepare sequencing and review performance data after streams.
• Continuous Performance Optimization: identify opportunities to improve product strategy and audience engagement.

Skills

TikTok Live operations

E-commerce livestreaming

Digital Marketing

Social Media

Sales

Job description

This is a long-term Part-Time / Internship opportunity. The first two months will serve as an evaluation period. Upon successful completion, we will offer a more consistent long-term schedule based on individual performance, business needs, and your availability.

For strong performers who are interested in taking on more hours, there is also an opportunity to gradually increase and establish more consistent weekly hours, providing greater stability and continuity over time.

Key Responsibilities

• Livestream Operations & Execution

Support the day-to-day execution of TikTok livestreams, including product management, adding/removing and reordering products, promotional campaigns, Flash Sales, Giveaways, and other backend operations to ensure each livestream runs smoothly.

• Livestream Pacing & Sales Strategy

Monitor livestream performance in real time and adjust product sequencing, presentation timing, promotional moments, and overall sales pacing as needed. Work closely with livestream hosts to improve audience engagement and sales conversion.

• Real-Time Data Monitoring & Optimization

Monitor key performance metrics such as GMV, hourly GMV, CTR, CVR, viewer entry rate, and average watch time. Identify performance changes or potential issues and make timely adjustments based on real-time data and livestream conditions.

• Host Coordination & On-Site Support

Communicate with livestream hosts in real time to provide product selling points, promotional updates, pacing reminders, customer questions, and engagement suggestions. Assist with unexpected situations during livestreams to ensure smooth execution.

• Pre-Live Preparation & Post-Live Review

Assist with pre-live preparation, including product sequencing, promotional setup, livestream backend configuration, and equipment checks. After each livestream, help organize and review key performance data, top-selling products, customer feedback, and operational issues.

• Continuous Performance Optimization

Analyze opportunities to improve product strategy, promotions, host coordination, and livestream pacing based on performance data and real-time observations. Collaborate with the team to continuously improve livestream efficiency, customer experience, and sales performance.

What We’re Looking For

• 6 months–1 year of experience in TikTok Live operations, e-commerce livestreaming, or a related field is preferred.
• Candidates without direct livestream experience are also welcome to apply if they have experience or a strong foundation in E-commerce, Digital Marketing, Social Media, Sales, or related areas, along with a strong interest in livestream e-commerce and the ability to learn quickly.
• Experience using TikTok Shop Seller Center / TikTok LIVE backend tools is preferred. Candidates without prior experience should be comfortable learning and quickly becoming proficient with new tools and platforms.
• Strong interest in e-commerce and livestream performance data. Candidates should understand—or be willing to learn—key metrics such as GMV, CTR, CVR, viewer entry rate, and average watch time, and develop the ability to use data to evaluate livestream performance.
• Detail-oriented, responsible, and dependable, with strong communication and execution skills. Able to work effectively in a fast-paced livestream environment and remain calm and responsive when unexpected situations arise.
• Must be able to work on-site in Glendale, CA. This position is not remote.
• Must be able to coordinate with the team’s monthly scheduling needs and be interested in a stable, long-term working relationship.
• Must have valid U.S. work authorization.

Preferred Qualifications

• Bilingual in English and Chinese: Able to read Chinese-language internal materials from our headquarters and communicate effectively with Chinese-speaking support teams.
• Experience with TikTok Live / e-commerce livestream operations in the U.S. market.
• Experience in Fashion, Apparel, Beauty, or DTC E-commerce.