Territory Spirits Brand Ambassador - Part-Time, KPI Bonuses

Pronghorn Initiative Holdings LLC; Atlanta (GA); On-site; USD 25,000 - 30,000; Part time

Job summary

Pronghorn Initiative Holdings LLC, in partnership with Edmond''s Honor, seeks a Market Sales Specialist for the Atlanta/Athens territory. This part-time/1099 role focuses on brand activation, account engagement, and field execution to boost visibility and sales.

The position is 21+, requires a valid license, and involves evenings/weekends with travel within the region. Competitive pay includes base salary plus commissions and KPI bonuses.

Qualifications

• Must be 21+ with a valid driver''s license, registered/insured vehicle, and clean driving record.
• 1–3 years of experience in spirits, beverage, or hospitality sales preferred.
• Comfortable lifting/moving product cases and setting up events or POS materials.
• Proficient in Microsoft Office and CRM tools (or willing to learn).
• Strong organizational skills, self-motivated, and proactive.
• Available to work some evenings and weekends as needed.
• Resides in assigned territory and willing to travel within region.

Responsibilities

• Represent Edmond''s Honor in the market as a brand ambassador, engaging directly with on-premise and off-premise accounts
• Lead activations, sampling sessions, and local events to increase brand awareness and drive trial
• Ensure placement of POS materials and brand visibility at retail and hospitality locations
• Call on a defined list of accounts within your designated territory (bars, restaurants, lounges, liquor stores, etc.)
• Drive repeat sales by maintaining strong relationships and staying top of mind with buyers
• Identify growth opportunities and gaps in the market, proposing programming and account strategies accordingly
• Execute local programming aligned with regional sales goals and brand campaigns
• Track, report, and exceed monthly KPIs - including volume, placement, activation counts, and account visits
• Participate in regular check-ins with regional leadership to review goals, progress, and wins
• Collaborate with distributor teams on product placement, inventory management, and brand priorities
• Join work-withs and GSMs to reinforce presence and ensure alignment with sales initiatives
• Build relationships with store managers and on-premise buyers to drive sell-through and menu placements
• Educate accounts and staff on Edmond''s Honor''s heritage, taste profile, and positioning
• Represent the brand with professionalism and authenticity at community and industry events
• Serve as a resource and energizer for retail and hospitality staff promoting the product

Skills

Brand activation

Field execution

Territory management

KPI tracking

CRM tools

Microsoft Office

Tools

CRM tools

Microsoft Office

Job description

Pronghorn Initiative Holdings LLC, in partnership with Edmond''s Honor, seeks a Market Sales Specialist for the Atlanta/Athens territory. This part-time/1099 role focuses on brand activation, account engagement, and field execution to boost visibility and sales.

The position is 21+, requires a valid license, and involves evenings/weekends with travel within the region. Competitive pay includes base salary plus commissions and KPI bonuses.