Territory Sales Manager - Seattle

Festool USA; Seattle (WA); On-site; USD 85,000 - 130,000; Full time

Benefits offered by this job

Health insurance

Paid holidays

Educational reimbursement

RRSP matching

Volunteer day

Job summary

Festool USA is seeking a driven Territory Sales Manager based in the Seattle metro area to expand sales by strengthening dealer partnerships, adding new dealer accounts, and creating demand through direct engagement with end users.

The ideal candidate will conduct product demonstrations, trainings, and ride-alongs, manage a robust pipeline in the CRM, and aim to exceed targets while balancing existing accounts. Travel 20-25% overnight is expected.

Qualifications

• Prior territory sales experience required.
• Willingness to travel 20-25% overnight.
• Ability to build dealer partnerships and new accounts.

Responsibilities

• Owns territory growth by actively prospecting, qualifying, and opening new dealer accounts to expand market coverage and revenue.
• Achieves or exceeds sales targets through new account acquisition and expansion of underpenetrated dealers.
• Builds a consistent pipeline of new dealer opportunities and manages opportunities through close.
• Targets A, B, and C accounts by present and potential revenue, cost to sell/service, and likelihood of success.
• Allocates time and call frequency based on A, B, C account targeting.
• Drives pull-through demand by engaging dealers and end customers through product demonstrations, trainings, and ride-alongs.
• Positions dealers for success by advising on product assortment and stocking levels that support growth and sell-through.
• Expands dealer product adoption with a strong focus on core tools, cordless offering and corresponding accessories and consumables.
• Conducts in store trainings and demos to onboard new dealers and increase product penetration.
• Uses trade shows, demo days, and local events as selling opportunities to generate leads and win new business.
• Maintains accurate and timely updates in the CRM to manage pipeline, activity, and territory performance.
• Participates in sales meetings, product training events, and required company activities.
• Performs other duties as assigned to support territory growth objectives.

Skills

Territory sales experience

Customer relationship building

Product demonstrations

Self-motivated

Strong communication

Education

High school diploma or equivalent

Bachelor’s degree preferred

Tools

Salesforce CRM

Microsoft Office

Job description

• Candidate should be based in Seattle metro, and will additionally cover the Western half of Washington State.

Overview

This role is for a driven sales professional who enjoys building relationships, creating opportunities, and growing a business. As a Territory Sales Manager, you will be responsible for expanding sales within an assigned territory by strengthening existing dealer partnerships, developing new dealer accounts, and creating demand through direct engagement with end users. Success comes from building trust, identifying opportunities, and consistently executing in the field.

The ideal candidate is self-motivated, competitive, and comfortable working independently to achieve ambitious goals. You enjoy spending time with customers, conducting product demonstrations, and influencing buying decisions. This role requires persistence, initiative, and a willingness to proactively pursue growth opportunities while balancing the needs of existing customers and new business development.

Job Responsibilities

• Owns territory growth by actively prospecting, qualifying, and opening new dealer accounts to expand market coverage and revenue
• Achieves or exceeds sales targets through new account acquisition and expansion of underpenetrated dealers
• Builds a consistent pipeline of new dealer opportunities and manages opportunities through close
• Targets A, B, and C accounts by present and potential revenue, cost to sell/service, and likelihood of success
• Allocates time and call frequency based on A, B, C account targeting
• Drives pull-through demand by engaging dealers and end customers through product demonstrations, trainings, and ride-alongs
• Positions dealers for success by advising on product assortment and stocking levels that support growth and sell-through
• Expands dealer product adoption with a strong focus on core tools, cordless offering and corresponding accessories and consumables
• Conducts in store trainings and demos to onboard new dealers and increase product penetration
• Uses trade shows, demo days, and local events as selling opportunities to generate leads and win new business
• Maintains accurate and timely updates in the CRM to manage pipeline, activity, and territory performance
• Participates in sales meetings, product training events, and required company activities
• Performs other duties as assigned to support territory growth objectives

Job Requirements

• High school diploma or equivalent required; Bachelor’s degree preferred
• Prior territory sales experience required; consideration will be given for experience such as inside sales or other customer facing roles.
• Strong desire to build a career in field sales with a focus on territory growth and new business acquisition
• Demonstrated ability and willingness to learn new products, sales techniques, and processes, and apply them in the field
• Self-motivated with a competitive mindset and a clear drive to achieve and exceed goals
• Comfortable initiating face to face conversations with new customers
• Strong planning, prioritization, and goal setting skills with the ability to manage a territory independently
• Ability to influence and persuade customers through effective communication, demonstrations, and presentations
• Comfortable demonstrating power tools in a safe and effective manner
• Ability to plan and execute customer events, including loading and unloading tools and materials
• Ability to safely lift up to 75 lbs
• Ability to operate a motor vehicle safely and in accordance with company auto policy
• Working knowledge of computers, including Microsoft Office and CRM systems (Salesforce)
• Maintains a professional appearance and represents the brand with confidence and credibility
• Strong active listening skills with the ability to identify customer needs and selling opportunities
• Clear, confident communication and presentation skills
• Outgoing personality with strong interpersonal skills and the ability to build relationships quickly
• Ability to stay informed on industry trends and apply insights to prospecting and sales conversations
• Strong decision making and problem-solving skills in a fast paced field environment
• Proficiency in English; bilingual capabilities are a plus
• Ability to travel overnight 20-25% on average

Compensation

• 75% fixed / 25% variable (Bonus Factor: 4)
• Commission on Territory Growth Dollars: 1% paid annually

Why choose FESTOOL?

Since 1925, we have been developing power tools that meet the highest demands of professional craftspeople. It is only through a direct exchange with them that enables us to understand their ever-changing challenges and needs.

It is their ideas and, above all, their criticism that inspire us to question the status quo and to think of new, holistic product and system solutions that make the daily work of professional craftspeople easier, safer and more productive.

And that will always be true for us: the success of our customers is our greatest success - and the best praise. This has always been what drives us at Festool and what makes us proud.

Every tool is only as good as the person behind it. That’s why at Festool, we look for people who want to make an impact alongside more than 3,000 colleagues worldwide. Join our team and experience the pride of building the world’s best power tools as part of a family-owned company.

Benefits That Support Your Growth And Wellbeing

• Culture: 2024 Best Places to work recipient and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance and more
• Wellbeing: Comprehensive benefits package including:
• We provide paid holidays that follows statutory and provincial laws
• Generous Vacation / PTO package
• Continuing educational reimbursement benefits upon eligibility
• Health insurance: medical, dental, vision, short/long term disability, optional life insurance available
• RRSP with company match up to 6%
• Company arranged paid corporate volunteer day
• Competitive wages and benefits
• Parental paid leave policy
• Learning & Development: As a company dedicated to employee growth, we offer a wide array of developmental opportunities such as continuing educational reimbursement benefits (upon eligibility), leadership training programs, and wellness initiatives to support personal and professional growth
• Social Impact: Employee-led resource groups including Leadership Advisory Counsil, Festool Fun Committee and Ladies of Festool Team, annual paid volunteer day and several charitable initiatives across the U.S. and globally (e.g., Blankets for Animal Shelters in the Lebanon facility.)

TTS Tooltechnic Systems North America LP, Festool USA LLC, Festool Canada Inc., and Systainer Systems North America, LLC are equal opportunity employers. We provide equal employment opportunities to all employees and applicants and prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by applicable federal, state, or local law.