Territory Manager for Northeast United States

IronCraft; Athens (TN); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Competitive Salary and Commission

Health / Vision / Dental Benefits

Job summary

IronCraft is seeking a Territory Manager to cover CT, MA, MD, ME, NH, NY, NJ and VT. You will manage dealers, drive growth, and provide market insights to shape regional strategy. Extensive travel (75%) and strong sales acumen are required to expand our dealership network and profitability.

The role emphasizes planning, relationship-building, and cross-functional collaboration with sales and operations teams to deliver sustained regional success.

Qualifications

• May require an associate degree in a related area and/or 3-5 years of industry experience.
• 75% on the road travel.
• Deep knowledge of sales processes and customer relationship building.
• Excellent planning, project management and problem-resolution skills; strong communication.

Responsibilities

• Manage dealer network in assigned territory by promoting growth with existing dealers and securing new dealers.
• Conduct market research to identify growth opportunities and provide analyses and summaries to sales/operations.
• Provide feedback on market trends and projections to inform strategy.
• Work with management to increase customer share and profitability.
• Develop and execute a comprehensive regional marketing plan to grow sales.

Skills

Account management

Sales process knowledge

Communication skills

Planning & project management

Travel readiness

Education

Associate degree

Tools

Microsoft Office

Job description

Position: Territory Manager, CT, MA, MD, ME, NH, NY, NJ, VT

Reports to: VP of Sales and Marketing

Updated: October 28, 2026

I. Position Objective

This role is responsible for Skid Steer Attachment and three-point tractor implement Sales, Parts and Service Support for Dealers. The incumbent is responsible for managing existing accounts, prospecting, and signing new dealers, and supporting the relationships long term to build a strong network of Dealers in this Region.

• Manage dealer network in assigned territory by promoting growth with existing dealers and securing new dealers.
• Conducts market research, in-house or outsourced, to gain the knowledge and understanding necessary to quantify and qualify growth opportunities. Analyzes data and provides summaries, recommendations, trends, etc. to sales and operations staff for the purpose of facilitating strategy development.
• Provide feedback on market trends and projections.
• Works effectively with management and support staff to assure continually increasing customer share and enhanced sales and profitability.
• Utilize programs to increase attachment and parts sales.
• Utilizes a consistent, systematic planning structure and process to target the entire region with a proactive plan to grow sales in the region. Blends strategies, action plans, goals, ad/pro support, and other ingredients to complete a comprehensive, well documented, marketing plan for the region.
• Must have a fundamental understanding of Microsoft Office Products.

III. Position Requirements

• May require an associate degree in a related area and/or 3-5 years of industry experience or related field.
• Needs minimum guidance and supervision in completing the tasks of problem resolution.
• 75% on the road travel.
• In-depth knowledge of commonly used concepts, practices, and sales processes.
• Relies on minimal supervision and instruction on pre-established guidelines to perform the functions of the job.
• A high degree of independent judgment in resolving issues.
• Excellent planning, project management and problem resolution skills along with superior communication and interpersonal abilities.
• Conversant and knowledgeable with standard industry terms and related topics.
• Team player.

Difficulty of Work and Responsibility

Incumbent works independently and performs duties broad in scope, including executing projects, and interacting with customers in support of the overall business objectives. Incumbent will be responsible for many aspects of sales growth in their region, ensuring that personnel understand the product they are working with, resources they have access to, and the ability to deploy those resources. The position requires creativity and the ability to support ideas and assumptions with logic and facts. The incumbent will work within budget and approval level guidelines when executing his/her responsibilities.

Work Relationships, Physical Effort and Work Environment

The incumbent is required to communicate and establish a cooperative working relationship to ensure customer and employee satisfaction. The work environment is generally on the road; however, the incumbent may be exposed at various times to noise, outside temperatures and workshop environments. The performance of the duties may require the incumbent to drive a vehicle, pull a trailer, and load / unload equipment. Safety glasses are required in the service and shop areas. The workspace will be kept in an orderly fashion. The dress code will remain professional and appropriate for the task at hand that day.

• Competitive Salary and Commission
• Health / Vision / Dental Benefits Offered