Tequila Brand Growth & Activation Lead

Morales Beverage Group (MBG); Arizona; Hybrid; USD 50,000 - 70,000; Full time

Job summary

A beverage distribution company seeks a Market Development Representative for tequila markets. The role involves driving brand growth through strategic initiatives and partner engagement. Key responsibilities include developing marketing strategies, engaging key partners, and conducting brand education. This is a hybrid role that requires bilingual fluency in Spanish and involves about 25% travel. Candidates should have excellent time management skills and a strong understanding of the tequila category.

Qualifications

• Bilingual fluency in Spanish is required.
• Must be 21 years or older.
• Exceptional time management and organizational skills are essential.

Responsibilities

• Develop and execute brand-building strategies in tequila markets.
• Identify and engage key partners for collaboration.
• Monitor effectiveness of marketing campaigns.

Skills

Bilingual fluency in Spanish

Exceptional time management

Analytical and problem-solving skills

Proficient in Microsoft Office

Strong relationship-building skills

Education

21 years or older

Tools

Syndicated Data tools

Sales Performance platforms (VIP, MicroStrategy, Encompass)

Job description

A beverage distribution company seeks a Market Development Representative for tequila markets. The role involves driving brand growth through strategic initiatives and partner engagement. Key responsibilities include developing marketing strategies, engaging key partners, and conducting brand education. This is a hybrid role that requires bilingual fluency in Spanish and involves about 25% travel. Candidates should have excellent time management skills and a strong understanding of the tequila category.