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Brown-Forman Corporation in Louisville, KY is seeking a Temporary Trade Marketing Specialist to support asset development, manage workflows, and coordinate materials through Halo, CSN, and BAR+ systems. The role collaborates with Legal, Brand Teams, and Commercial units to ensure timely creation, review, and distribution of trade materials.
The position focuses on accurate SKUs, regulatory compliance, and efficient asset management; 9-month duration with on-site Mondays–Thursdays and optional
This role will be based on Louisville, KY campus Monday-Thursday, Fridays are remote optional. The duration of this role is until July 2027 (approximately 9 months.) The pay is $25/hour.
The Temporary Trade Marketing Specialist provides critical executional support to the Trade Marketing team by managing marketing asset development, coordinating workflow processes, and supporting trade-facing program materials. This role serves as a key liaison between Trade Marketing, Brand Teams, Legal, Agency Partners, and Commercial teams to ensure marketing materials are developed, reviewed, approved, and distributed accurately and on time.
Manage project workflows and timelines through Monday.com and other marketing systems.
Coordinate the development of trade marketing materials through Halo and Content Studio Network (CSN), ensuring projects progress from concept through final approval.
Review and proof of marketing materials for legal language, SKU accuracy, packaging details, and layout consistency before submission for approval.
Upload, organize, and maintain approved assets within BAR+ and other asset management systems.
Support the development and distribution of Trade Buy Books, Playbooks, and other field-facing sales tools.
Provide administrative and executional support for commerce initiatives, pantry releases, and other commercial marketing programs.
Coordinate coupon and promotional program materials to ensure timely execution and compliance.
Partner with cross-functional teams to ensure all materials meet brand standards, regulatory requirements, and production specifications.
Maintain organized records of assets, approvals, and project documentation.
Strong project management and organizational skills with exceptional attention to detail.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Experience with marketing workflow, content management, or asset management systems preferred.
Proficiency with Microsoft Office applications.
Experience with Monday.com and or other project management tools
Strong communication and collaboration skills.
Timely completion of asset development and approval processes.
Accuracy of marketing materials, including legal, SKU, and brand compliance.
Effective organization and maintenance of assets within BAR+.
On-time delivery of Buy Books, Playbooks, and other trade marketing materials.
Responsiveness and support of internal stakeholders and agency partners. #LI
Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.
Business Area: Global People & Communications
Function: Reserve Power
City:Louisville
State: Kentucky
Country: USA