Temporary Associate Director, Paid Social

Interpublic; United States; Presencial; USD 70.000 - 125.000; Jornada completa

Descripción de la vacante

Hearts & Science in the United States seeks a Paid Social Media Associate Director to own the advertising function for a client book, shaping paid media strategy and guiding team execution. You will lead the Advertising team, develop best practices, collaborate across functions, and act as the primary contact for paid social partners.

A Bachelor’s degree in marketing, advertising or communications and 5+ years of related experience are required.

Formación

• Bachelor’s degree in marketing, advertising or communications.
• 5+ years of work experience managing accounts focused on delivering and optimizing social/search marketing and/or other interactive advertising campaigns.
• Advanced knowledge of direct marketing principles and strategies.
• Polished presentation, communication and listening skills.

Responsabilidades

• Lead Advertising team members on client teams and coordinate execution.
• Develop processes, methodologies, best practices and frameworks for client team and broader functional team; ensure they are used effectively.
• Consult with client teams to ensure best practices and brainstorm new approaches to achieve client goals.
• Lead hiring process for Advertising team members on their client team.
• Oversee onboarding of new clients and ensure integration with other functional teams.
• Grow business by increasing paid social services for clients.
• Identify and test new channels and products and share results across the organization.
• Ensure advertising strategy aligns with client business goals.
• Support business development with pitches and guidance to junior team members.

Conocimientos

Leadership

Client management

Strategic thinking

Communication

Educación

Bachelor’s degree in marketing, advertising or communications

Descripción del empleo

Agency: Hearts & Science Job Function: Media Job Subfunction: Performance Media Job Description: The Role Paid Social Media Associate Directors own the Advertising function on their book of clients. This includes developing overall paid media strategy, helping to grow the client’s business, and ensuring team execution meets and exceeds client expectations.

Job Responsibilities:

• Effectively manage and lead all Advertising team members on client team(s)
• Identify training and development needs of client team and broader functional team
• Develop processes, methodologies, best practices and frameworks for client team and broader functional team; work with team members to ensure they are being used effectively
• Consulting with individual client teams as needed to ensure best practices are being used and to brainstorm new approaches to achieving client goals
• Lead hiring process for Advertising team members on their client team
• Oversight for on boarding new clients within their office location
• Ensure integration with other functional teams
• Grow business: Determine how to increase and expand paid social media services for their clients
• Help identify and test new channels and products, highlighting results and sharing across organization and externally
• Ensure advertising strategy aligns with client’s overall business goals
• Help business development team develop and present pitches, including providing oversight and guidance to junior team members assisting with the process
• Main point of contact for paid social partners
• Oversee terms and conditions, IOs, etc, including legal review and team communication
• Point of escalation for paid social related issues
• Manage logins, ensure compliance
• Responsible to ensure all client teams are informed of new products and enhancements
• Coordinate presentations from providers for Advertising team or broader agency

Qualifications:

• Bachelor’s degree in marketing, advertising or communications
• 5+ years of work experience managing accounts focused on delivering and optimizing social/search marketing and/or other interactive advertising campaigns
• Possess advanced knowledge of direct marketing principles and strategies
• Have polished presentation, communication and listening skills

70,000 - 125,000

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